Excerpts about In The Plex by Steven Levy.

His intelligence and imagination were clear. But when you got to know him, what stood out was his ambition. It expressed itself not as a personal drive (though there was that, too) but as a general principle that everyone should think big and then make big things happen. He believed that the only true failure was not attempting the audacious. “Even if you fail at your ambitious thing, it’s very hard to fail completely”, he says. “That’s the thing people don’t get”. Page always thought about that. When people proposed a short-term solution, Page’s instinct was to think long term. There would be eventually a joke among Googlers that Page “went to the future and came back to tell us about it”.

page 12.

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