What is the difference between Facebook ads and Facebook marketplace?

Facebook marketplace is an online version of a physical marketplace where buyers and sellers meet for business transactions. There is a vast difference between Facebook marketplace and Facebook ads .

Facebook users are allowed to list their products on Facebook marketplace for free while Facebook users use Facebook ads to display or promote their products on a budget.

With Facebook ads, you require a certain level of expertise or knowledge of the platform as a lot is required to be successful with Facebook ads.

From the business manager to ad accounts to be able to put together great creatives that will produce great results but with Facebook marketplace, buyers can simply view the product on the listing and contact the owner directly to negotiate, purchase, or inquire about the item.

Facebook Marketplace acts as a website for sellers to connect them with buyers and vice versa. There is no transaction gateway for making payments on the Facebook Marketplace.

Top Features of Facebook Marketplace:

* It allows users to list, find and advertise products

You cannot buy or sell services in the Facebook Marketplace.

It does not support transactions.

* It allows users to find the products and contact the seller directly

*It is more of a product listing site than an e-commerce platform