Oana Andreescu – Medium

Oana Andreescu

Oana Andreescu

Inclusion And Diversity As Long As It’s For US

The American Dream was the merchandise that reached Eastern European countries the fastest in the 90s.

Feb 19

Feb 19

Oana Andreescu

Marketers Need To Understand When To Shut Up.

Last week I saw this video and cringed. Stick a brand on the pain and call it empathy, right?

Apr 23, 2020

Marketers Need To Understand When To Shut Up.

Apr 23, 2020

Oana Andreescu

I Took 4 Online Courses While in Quarantine.

I used to check out the news way too often for my own sake. So I started taking online course instead. Here’s the review of 4 of them.

Apr 14, 2020

I Took 4 Online Courses While in Quarantine.

Apr 14, 2020

Oana Andreescu

Marketing During A Pandemic. Focus On The Business Need & Long Term Strategy.

Some marketing execsare asking themselves when they’ll get the advertising $$$ back. I think we need to reassess marketing strategy.

Apr 7, 2020

Marketing During A Pandemic. Focus On The Business Need & Long Term Strategy.

Apr 7, 2020

Oana Andreescu

How To Deal With Fake News And Improve Digital Literacy

We all heard of it. Fake News. How can we deal with it when we are flooded by news on all sorts of media? Improve digital literacy.

Feb 7, 2020

How To Deal With Fake News And Improve Digital Literacy

Feb 7, 2020

Oana Andreescu

3 Ways To Leverage Social Listening In Digital Marketing

I wanted to do a quick 1-minute bullet list on how you can actually use social listening in a hands-on approach. Not just metrics or brand…

Nov 12, 2019

3 Ways To Leverage Social Listening In Digital Marketing

Nov 12, 2019

Oana Andreescu

Social Listening Revisited: Reasons To Do It Within The Company. Or not.

One of the talks I’ve had lately with some members of my team is whether we should hire a vendor to do our social listening reports.

Oct 23, 2019

Advantages of doing social listening internally or reaching out to an agency for support.

Oct 23, 2019

Oana Andreescu

10,000 Steps Towards a Metric That Matters

10,000 steps.

Jun 26, 2019

Jun 26, 2019

Oana Andreescu

When to NOT report

When you do not know who will read it

May 24, 2019

When to NOT report

May 24, 2019

Oana Andreescu

Analytics Files #7: Paid Metrics, To Optimize Or Not to Optimize?

Two questions on my mind this Friday:

May 10, 2019

Analytics Files #7: Paid Metrics, To Optimize Or Not to Optimize?

May 10, 2019

Oana Andreescu

Oana Andreescu

I’m fascinated with how people use online networks power to solve problems, build relationships and interact with causes, communities, brands. I write about it.

Following

Help
Status
About
Careers
Press
Blog
Privacy
Terms
Text to speech
Teams