Showing up Is Not Enough To Maximize Life-Long Opportunity (ies)

In my previous article on opportunity I noted thus:

“There is an inherent bias to action in every opportunity. That means one has to get at it; get with it; get on it; go for it; and be with it. Whatever opportunity has to meet the decision to deliver, to do, to execute, to implement, else there is failure and low productivity down the line.”

I like to expand on that by reiterating that one has to produce, perform, and excel while at any specific, particular, and/or general circumstances. An illustration of these three different contexts that demand commensurate actions is appropriate. My own specific circumstances for example, would be as a teacher-professor, researcher, and publisher of research papers and serving in my specialized areas of speech and political communications and related duties in that specialized core in the communications discipline.

Then my particular instance would be when I was a professor in the department of communication in any college or university. That particular circumstance impelled me to do particular duties given my training and skills acquisition, only in the department of communication, and say, political science as a cognate area.

Finally, my general circumstances would include me being a university professor with a Ph.D. in communications. In this broad category, there are several Ph.D. holders in communications who will qualify and be lumped into that broad category.

We can make the same explanations to drive home the specific, particular, and general circumstances that call forth opportunity maximization. Take medicine as a discipline. Anyone with an MD is a doctor. That is general. Then there are particular areas in that general category, say oncology. And lastly, there are specialist oncologists.

What all these delineations do is to allow these professionals to exploit their opportunities to be the best they can be. The divisions also compel the individuals to be focused, driven, and primed for excellence. Little wonder that to become a specialist one has to spend extra years to acquire the training.

It is not just enough to be a generalist; one has to be a particularist; and then a specialist.

These divisions lead to specializations in a journey toward relevance and concurrently making one irreplaceable and “the–go-to-guy” or “the-go-to-gal.”

Globalization And Presence In Specialized Relevance

In the world of automation, robotics, globalization, and instantaneity, it is now a taken-for-granted reality that being present everywhere at the same time is the new normal. In that world where whatever happens in one place is beamed across the electronic media, watched, texted, dissected, and ‘googled’ around the world in real time; where the distances between 50, 000 miles is just a few hours in a Concorde jetliner; and where being present is as good as being physically absent, one can conduct a conference through the media without stepping out of one’s room or office, because everyone and everybody is present simultaneously.

We are all together in the present given the proliferation and ubiquity of the global information telecommunication networks. We all see one another in the moment.

We all are in the same room metaphorically, via the world-wide telecommunications systems. That creates the myth of all of as the same; that we all shop in the same super stores; and we all work in the same mega corporations. And so we all share same things in common. But some of us are more important, more relevant, and more significant at a point in time and place than everyone else.

So, what makes one different and unique is what we all crave.

We all want to be specialists and particularists; but not generalists.

Uniqueness from the masses and from the crowd of other experts spells what I label mythic ordinariness.

This realization raises three questions: 1. What makes you different? 2. What makes you special? And 3. Why should anybody care in such a democratic world of immediacy, instantaneity, and oversupply of goods, services, labor, skills, and talents?

These three fundamental questions beg for answers in our efforts to reconfigure our relevance as it relates to six characteristic elements in reinventing, recreating, and reclaiming life-long opportunities.

6 Elements In Life-Long Opportunities

I have identified the six elements as, 1. Work, 2. Productivity, 3. Performance, 4. Profitability, 5. Sustainability, and 6. Creativity

To Wrap Up

To be present in the modern world is easy. But to be different and unique is the challenge. That challenge can be met if one is a specialist and becomes the best in one’s choice; yet be able to do all things particularly that make one indispensable. As a father, husband, brother, uncle, neighbor, employee, employer, friend, citizen, I have special and particular opportunities to be the best I can in each and every instance. My worth are defined by six main characteristics of work, productivity, performance, profitability, sustainability, and creativity.


Thanks for reading. Please click on the green heart to share this article if it added value to you and your company. I love to read your comments too. You can reach me at Also @LinkedIn, @Facebook, and @twitter