Owen MantzThe Rise of Micro-Influencers: Why Small Can Be Mighty in Digital MarketingOne trend is steadily gaining traction: the rise of micro-influencers. These social media stars may not boast millions of followers, but…Jun 11Jun 11
Owen MantzThe Psychology of High-Converting Content: 7 Scientifically Proven Ways to Get More ClicksCapturing attention and driving clicks is a constant battle. Gone are the days of simply churning out informative pieces and hoping for the…Jun 4Jun 4
Owen MantzHow to Write Email Copy: A Beginner’s GuideEmail marketing is an essential part of any business’s marketing strategy. However, crafting an effective email that resonates with your…May 28May 28
Owen MantzFrom Town Criers to Targeted Tweets: A Journey Through the Evolution of MarketingMarketing, the art of promoting and selling products or services, has undergone a fascinating transformation throughout history. From the…May 21May 21
Owen MantzDisrupting the Norm: Unconventional Marketing Strategies of Industry GiantsTraditional advertising methods are often met with consumer fatigue. Companies are constantly battling for attention, needing to…May 14May 14
Owen MantzThe ROI Riddle: Unveiling the Power of Return on Investment in MarketingIn the ever-evolving landscape of marketing, where trends shift and budgets tighten, one question reigns supreme: Is my marketing working…May 7May 7
Owen MantzThe Words That Convert: Why Copywriters Rule the Digital Marketing KingdomA constant battle rages in the ever-evolving landscape of digital marketing: how to capture attention, engage audiences, and ultimately…Apr 30Apr 30
Owen MantzConquering the Clicks: How Digital Marketing Supercharges Growth for SMBsIn the ever-evolving landscape of business, the digital realm has become the undisputed battleground for success. For small and…Apr 23Apr 23
Owen MantzThe Struggles of New Audience Acquisition: Why Businesses Are Missing the Mark (and How to Fix It)In today’s hyper-competitive landscape, attracting new customers is a constant battle for small and medium businesses (SMBs). Traditional…Apr 16Apr 16
Owen MantzThe Social Shopping Revolution: How Social Commerce is Reshaping Digital MarketingThe digital marketing landscape is undergoing a seismic shift. Consumers are increasingly turning to social media platforms not just for…Apr 9Apr 9