Plants on Wheel
Getting Closer to my Mega Project
Back in the 1850s when the industrial revolution was taking place, there was no consensus on the long-term impact it would have on the Earth in the later decades and centuries. We neglected the environmental aspect of this revolution and kept on making money off the planet’s health. So the world kept on consuming essentials, burnt fossil fuels, developed smart cities on agricultural lands, and not to everyone’s surprise, it is continuing to do so.
So, is there anything we can do to stop this catastrophe? Can we fight climate change? Is it possible to stop the deteriorating condition of our planet Earth?
The answer is yes.
Apart from adopting a way of life that promotes sustainability such as the use of public transport or living a plastic-free life, what we can first do is simply plant a tree in the backyard.
Problem Statement
“The climate change is creating havoc in parts of the world, resulting in loss of life, nature, and property. If this situation is not met with an iron fist at the ground level, our planet Earth would cease to exist and there will be nothing to live for. There is clearly a need to empower our people and provide them a service that can enable them to plant and make the environment green.”
Discussion with people
Shouldn’t the corporations be doing something on their part too?
On and off, the argument we are presented against individuals taking the initiative to plant trees is that we should not focus on a single tree, but eliminate the main cause of pollution that is the big corporations and the fossil fuel industry. This is a valid point. My friend during this discussion simply said, “Climate change is more of an accountability issue rather than individual responsibility. There’s no way one plant will do anything but one factory closure of ExxonMobil will have big implications.” All I had to say in response was although he is 100% correct, still we have to do our part and meanwhile keep on raising the issue of big corporations. We have to ‘Amal’ as change develops from within.
How’s the plant market doing these days?
Another discussion I had was with the maintenance guy in the nursery near Quaid’s Mausoleum. He was optimistic and said, “Recently, there has been a sharp rise in sales, especially when it’s a national holiday. The sales have taken off but still, we think it can be scaled up multiple times.”
This is what we also want to do. Give them a platform where they can increase their sale and get out of the financial constraints.
Pitch
We have seen that many times people are willing to do plantation but only in conversations. Their words are not converted into actions. There are 2 possible reasons for it:
- They don't know where to buy saplings from.
- The location of the plant nursery is out of their reach and they don’t bother to travel.
Our business aims to create a platform where people who are hesitant to plant can come and order their desired sapling, seed, etc. We eliminate the discomfort of travel to our customers and deliver them their orders to the doorstep. We can be accessed through social media sites such as Facebook and Instagram, so our customers don’t have to log in to a website to find stuff.
We make planting easy, and accessible to everyone. That’s why we call it ‘Plants on Wheel.’
This post is part of the Amal Fellowship.
