Your OFFER is your Foundation. So you better fix it.

Olivier Designer
2 min readJul 17, 2024

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How often have you tried introducing bonuses, adjusting your prices, rewriting your sales copy, or expanding your services, only to still face low conversion rates and few customers? I understand how frustrating that is because I have been in that exact situation more times than I can count.

Last summer, I spent months exploring various strategies — dropshipping, affiliate marketing, theme pages — you name it, I tried it. Each failed attempt was a daily struggle, leaving me frustrated and questioning my efforts. I couldn’t understand why these methods, which seemed to work for others, were not yielding results for me.

In early August, everything changed when I discovered Webflow, a no-code website builder. It was a revelation for someone like me who dreaded coding and debugging. Webflow allowed me to build websites without dealing with lines of code. Excited by this new tool, I earned my first two certificates in website layout and CMS, feeling a renewed sense of hope.

Then I found Framer, which I liked even more, likely due to my familiarity with Figma. With growing confidence in my web design skills, I started seeking clients. However, I quickly realized that knowing how to design websites was one thing, but finding clients was an entirely different challenge. I struggled with sales, marketing, and, most importantly, creating compelling offers.

You can have excellent marketing, but if your offer is weak, you will lose clients and find yourself back at square one. I didn’t have the luxury of time to learn sales, marketing, or offer creation from scratch — I needed money urgently as I had less than $200 in my bank account. Desperate, I turned to ChatGPT, wondering if it could help me create a better offer.

Before you scroll off, hear me out. A single line of prompt wasn’t enough. Even with a well-crafted prompt, I didn’t get it right on the first try. It took multiple attempts, tweaking the tone, format, role, and providing better examples. But eventually, I got a solid answer. This approach helped me land two clients with the same offer. It might seem like luck, but I believe it was a good opportunity.

This experience taught me that we have more resources at our disposal than we realize. You just need to keep looking deeper. If you’re interested in using my prompt template, you can get it for free here.

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Olivier Designer
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Sharing my deep passion for Growth Marketing, Design & Business growth.