Individual Idea Generation

The How Might We statement was somewhat easy to come up with, and was basically a spin off of my final statement chosen in the last round.

“Because of the time consuming, difficult to organize, and (or) wasteful nature of current solutions, how might we create a convenient and sustainable way to transport food.”

New-Warm Up Game

For the new-warm up game, I totally forgot about it, until my participants had already arrived and were eating pizza. So, on the spot I decided that I would do a variation of the motion game (where you say what you are doing). In this version, it would be the reverse. The saying stays the same, but the action has to change. For example, if the saying is “I’m cutting a tree” and the first person is pretending to swing an axe. The second person would say the same thing, but change the action (like pretend to saw it). It was a lot more difficult because each saying would switch pretty fast. It works best if the first person says a general phrase (and not something specific).

Session Organization

Finding people to participate in my brainstorming session was more challenging than I had initially thought. I am glad that I contacted people early (wednesday & thursday) rather than waiting until the day before. I planned to have the meeting on Sunday in the afternoon because I figured most people would be available then. In all, I asked 14 different people, and only 5 could come: Abe, Bailey, Jacob, Tyler, and Tom. They ended up all being guys. Unfortunately, none of the girls that I asked could make it to the session. This was a bummer because I wanted to have more diversity among the group. Despite this, there is diversity in age and experience. The age ranged from ten to twenty-four. I wanted to have someone fairly young join the session (hoping their ideas would be more creative based on the statistic below).

-Lecture Slide-

Abe is in seventh grade and also packs a home lunch for school every day, so I figured he would be a good fit. Bailey, is sixteen years old and is a PSEO (early college) student. My hope was that he would come up with good ideas, because he is “smart”. Next is Jacob, a jobless eleventh grade high school student. He doesn’t have a lot of experience using food containers, so I was curious to see what he might come up with. Then, there is Tyler, a first year college student going for construction management at Dunwoody. I know that he is very organized and “on top of things”. Lastly, there is Tom. I wanted to find someone who was a lot older than the rest of the group (for diversity reasons). I asked my Mom’s sister, but she was out of town. I didn’t really know anyone else (that I would feel comfortable asking for their time) other than my cousin Tom. He is twenty-four, and is a carpenter. He makes cabinets for a living and age is the main reason I chose him.

The setting was in my parents “sun room”. It is nice because it lets in a lot of light. Being the perfect size, for the amount of people that would be attending the brainstorming session, I knew it would be a good spot. I moved some furniture around and set up a table for everyone to sit around. The slider door would be a great place to put the idea sketches. Below is my set-up before everyone showed up:

Once everyone arrived, we ate some sausage and pepperoni pizza.

Grateful for the pizza, everyone was now ready to get started. But first, we would have to play some games. First, we played zip-zap-zop. They all thought it was weird, but played along. Then, it transitioned to tic-tac-toc for a little while. Same concept, just different words. Then we played the motion game (I don’t know the real name) where someone starts out with an action and says what they are doing. Everyone else has to do the same action, but cannot say the same thing (ex. one person could be typing, while another is flicking water off of their hands). This game was more interesting and fun. It goes until someone is standing there, not knowing what to say, so they change the action (and the game continues). Then we played my version (as described earlier).

Idea generation ended up going for forty minutes in total. To keep them motivated, I had them do ideas that would not work, and also write down three things on an index card and pass it to the next person. This worked a little bit, and they came up with a decent amount of ideas. The quality of idea’s (in my opinion) were not the greatest. A lot of the ideas were a little “out there”, some were already existing ideas, and others did not relate to organization at all.

In the end, the total number of ideas was 172. This was less than an idea per minute per person, but I was glad they all stuck around for the full time.

The math for IPM: 172 / 6 / 40 = 0.592

Sorting & Voting


The silent sorting went ok. They started whispering what the categories were, and kind of went from there. I was kind of frustrated that they did not listen to me and the idea of being silent. However they successfully sorted everything in ten to fifteen minutes. The categories ended up being: size changing, cold, hot, and transportation.


For the voting process, I gave them all ten votes; five for most creative & five for most interesting.

— Most interesting has the dot —

It was sort of a free-for-all voting process. Everyone picked their favorites at the same time.

Sixty votes later, we all took a step back and observed what we had selected. I also asked each individual which idea was their personal favorite.

Top Ideas

The top ideas were not only chosen on the basis of votes, but also which ones were the most realistic. Here they are:


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