Quickly, I’d be treating the 5 steps you need to pay attention to, if and when you are serious about music marketing.
Dear Upcoming act, this would greatly intrest you.
Step 1: Define The Audience of Your Music
Understand your fans. With this understanding, you’d be able to ENGAGE your fans effectively.
It is important you do this continuously sometimes getting to know them personally.
Remember they’re the ones who would eventually buy/consume your music.
Be receptive of their kind criticisms. All they basically want is a “better you”. Not every critic is a “hater”
Step 2: Analyse The Market
Having understood your fans, the next thing on your list should be understanding your market.
This would cost you a little bit of research time.
You need to know:
1. Which musicians are seeing the most success globally and locally within your genre
2. What are these musicians doing? What’s working for them?
3. What are those “failing” doing wrong
4. How likely is the market to buy your album
5. What is the unique “something” you are offering? …
Today, we’d be focusing on the important rules in your quest to becoming the best version of you. We call it, YOU 20.0.
Basically, these are the generally accepted principles worldwide, if you are extremely serious on reaching your full potential as a music artiste.
Please note that the remaining language in this article would be entirely informal:
MR. MAN, THERE ARE NO SHORTCUTS!
Let me say that again my G, there are no shortcuts! If you think for one minute there’s a way you can go around it, guy, you are VERY wrong. The reason all those websites promising ‘pro secrets’ or ‘7 day success’ exist is to exploit your ‘shortcut mind’. Don’t play yourself by falling for it. You know it’s a lie but still want to buy into it (sometimes literally). So the first thing you need to do is forget about short cuts. …
The same evening I woke up with a hankering for Boli and epa, is the same evening heavy rain decided to fall. It was also the same evening I heard a knock on my door. I was busy muttering to myself and thinking why I didn’t stop at Mama Ifeoma’s stand to buy boli on the way home and why today of all days this rain had decided to fall.
I opened the door and saw her standing there. I had never seen the girl before. She was small and looked scared, although her fair skin glowed like hot boli to me. She looked about herself nervously and pushed against my door, trying to force her way in. …
Aisha slumped and down she went with all the content in the tray she had in her hand.
Two weeks ago she had a heated argument with Baba, her father. Baba wanted to give her in marriage to Alhaji Tanko- arguably one of the wealthiest kola nut merchants in this part of Northern Nigeria.
Aisha had vehemently rebuffed the idea and didn’t mince words in letting her dad know how she felt. …
5ive Things To Do To Get Your Music Inspiration Back
So today we’d be addressing the critical issue of overcoming “writers’ block” for musicians/artistes. Below are our recommended 5ive unique ways:
Take a walk
So you are hunched over your notepad/laptop and suddenly, it seems you’ve hit rock bottom with “flowz”, here’s we recommend you get your ass off your seat and take a walk.
Studies have shown that taking walks help to refresh both the mind and body giving you enough time dig again into your creative source.
While on this walk of discovery, do not forget to take along with you a notepad or better still, get a good notepad app on your smartphone installed for this purpose. You could get inspired along the way and need to jot a couple of things down. …