Market Forecast: Global Craft Cannabis Trends and Impact Analysis (2024 - 2031) By Application (Recreational,Medical), and By Type (Dry Cannabis,Oil Cannabis,Other)

Ria Hopkins
5 min readJun 2, 2024

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The global "Craft Cannabis market" is projected to experience an annual growth rate of 11.4% from 2024 to 2031. The Global Market Overview of the Craft Cannabis Market offers a unique insight into the key trends shaping the market both in major regions and worldwide during the period from 2024 to 2031.

Market Analysis and Insights: Global Craft Cannabis Market



The Craft Cannabis market insights are being gathered using cutting-edge technologies such as artificial intelligence, machine learning, and data analytics. These advanced tools enable businesses to analyze vast amounts of data quickly and accurately, providing valuable insights into consumer preferences, market trends, and competitive dynamics. By leveraging these insights, companies can make informed decisions on product development, marketing strategies, and distribution channels, ultimately shaping future market trends.

With the Craft Cannabis market expected to grow at a CAGR of 11.4% during the forecasted period, the impact of these advanced technologies on gathering insights cannot be understated. They will play a crucial role in helping businesses stay ahead of the curve, identify emerging opportunities, and create innovative products that meet the evolving needs of consumers.

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Market Segmentation:

This Craft Cannabis Market is further classified into Overview, Deployment, Application, and Region.

Craft Cannabis Market Players is segmented into:

Dreamland OrganicsPasha Brands LtdCanopy Growth CorporationCronos Group Inc.Tilray,Inc.Aurora Cannabis Inc.

In terms of Region, the Craft Cannabis Market Players available by Region are:

North America: United States Canada Europe: Germany France U.K. Italy Russia Asia-Pacific: China Japan South Korea India Australia China Taiwan Indonesia Thailand Malaysia Latin America: Mexico Brazil Argentina Korea Colombia Middle East & Africa: Turkey Saudi Arabia UAE Korea

The craft cannabis market is experiencing rapid growth across various regions. In North America, the United States and Canada are leading the way with their mature cannabis industries. In Europe, countries like Germany, France, the U.K., Italy, and Russia are also witnessing a surge in craft cannabis production. The Asia-Pacific region, including China, Japan, South Korea, India, Australia, Indonesia, Thailand, and Malaysia, is emerging as a key market for craft cannabis. Latin America, with countries like Mexico, Brazil, Argentina, and Colombia, is also seeing significant growth. The Middle East & Africa region, including Turkey, Saudi Arabia, UAE, and Korea, is also showing potential for expansion.

In terms of market dominance, North America is expected to remain the largest market for craft cannabis, with a projected market share of around 45%. Europe follows closely behind with a market share of around 30%, while the Asia-Pacific region is anticipated to capture around 15% of the market. Latin America and the Middle East & Africa region are expected to account for the remaining 10% of the market share. With increasing legalization and consumer demand, these regions are poised for continued growth in the craft cannabis market.

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The Craft Cannabis Market Analysis by Type is segmented into:

Dry CannabisOil CannabisOther

Craft cannabis market types refer to different forms of artisanal cannabis products that are produced by small-scale, independent growers and producers. Dry cannabis refers to the traditional dried flower buds of the cannabis plant, while oil cannabis is extracted cannabis concentrate that can be consumed orally or used topically. Other markets in the craft cannabis industry include edibles, tinctures, topicals, and pre-rolled joints. These products cater to consumers looking for high-quality, unique, and locally sourced cannabis options outside of mainstream mass-produced products.

The Craft Cannabis Market Industry Research by Application is segmented into:

RecreationalMedical

The Craft Cannabis Market Application is a platform that connects consumers with local craft cannabis producers in both the recreational and medical markets. Users can browse and purchase a variety of high-quality cannabis products directly from small-scale producers. This application aims to support small businesses in the cannabis industry while providing consumers with access to unique and artisanal products. Whether for recreational use or medical purposes, the Craft Cannabis Market Application provides a convenient and reliable way to source premium cannabis products.

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Craft Cannabis Market Expansion Tactics and Growth Forecasts

As the Craft Cannabis market continues to evolve, innovative expansion tactics such as cross-industry collaborations, ecosystem partnerships, and disruptive product launches are becoming increasingly popular. By collaborating with different industries such as technology, wellness, and food and beverage, Craft Cannabis companies can tap into new customer bases and innovative ideas. For example, partnerships with wellness brands can lead to the development of CBD-infused products, appealing to health-conscious consumers.

Ecosystem partnerships, such as working with local farmers or dispensaries, can also help Craft Cannabis companies extend their reach and create a more sustainable business model. Additionally, disruptive product launches, such as unique edibles or novel consumption methods, can differentiate brands and attract new customers.

These strategies, along with industry trends such as increased legalization and growing consumer acceptance of cannabis products, are expected to drive significant market growth in the coming years. By leveraging these innovative tactics, Craft Cannabis companies can capitalize on the expanding market and carve out a niche in the ever-growing cannabis industry.

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Market Trends Shaping the Craft Cannabis Market Dynamics

1. Legalization: The increasing legalization of cannabis for medical and recreational use is expanding the market for craft cannabis products globally.

2. Organic and sustainable practices: Consumers are increasingly seeking organic and sustainably grown cannabis products, leading craft cannabis producers to focus on eco-friendly cultivation methods.

3. Customization and personalization: Craft cannabis producers are offering personalized products tailored to individual preferences, such as specific strains, flavors, and effects.

4. Innovation in product offerings: Craft cannabis companies are continually innovating and introducing new products, such as infused edibles, beverages, topicals, and concentrates.

5. Emphasis on terroir: Similar to the wine industry, craft cannabis producers are highlighting the unique flavors and characteristics of their products based on the region and soil in which they are grown.

6. Direct-to-consumer sales: With the rise of e-commerce platforms and online marketplaces, craft cannabis producers are increasingly selling their products directly to consumers, bypassing traditional retail channels.

Craft Cannabis Competitive Landscape

Dreamland Organics is a craft cannabis producer based in British Columbia, Canada. The company focuses on producing high-quality, small-batch cannabis products using sustainable cultivation practices. Dreamland Organics has seen significant growth in the market due to its focus on quality and sustainability.

Pasha Brands Ltd is another player in the craft cannabis market, with a focus on acquiring and developing craft cannabis brands in Canada. The company works with small-scale producers to bring unique and high-quality products to market. Pasha Brands has shown steady growth in the market as it continues to expand its portfolio of craft cannabis brands.

Canopy Growth Corporation is one of the largest cannabis companies in the world, with operations in multiple countries. The company focuses on both medical and recreational cannabis products and has a significant market share in the industry. Canopy Growth has seen impressive sales revenue in recent years, with a strong presence in both the Canadian and international markets.

Overall, the craft cannabis market is becoming increasingly competitive, with players like Dreamland Organics, Pasha Brands Ltd, and Canopy Growth Corporation leading the way in innovation and quality. These companies have shown strong market growth and sizable sales revenue, indicating a promising future for the craft cannabis industry.

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