Omeghie OkoyomohHow Nike increased sales from $877 million to $9 billion with one campaignWith the “Just Do It” campaign, Nike wanted to convince their audience that they are more than just a fitness brand, and boy, did they!May 5, 2022May 5, 2022
Omeghie OkoyomohUnderstanding the Growth Marketing Funnel as a RookieThe marketing funnel details the different stages of the customer journey, and the best marketers win by optimizing every stage.Apr 22, 2022Apr 22, 2022
Omeghie OkoyomohWhy are Youth-led Startups able to scale so much faster than Traditional Businesses?One beautiful advantage that I believe youth driven businesses sometimes have over older more established corporations is their ability to…Jun 6, 2021Jun 6, 2021