Token dissection. YGG

12Swap
2 min readAug 10, 2023

New meta of token pumping explained

Yield Guild Games is a gamer-driven DAO focused on crypto gaming with a play-2-earn model; nothing special. But in a few days, the $YGG token went from $0.17 to $0.98 and then collapsed in a few hours to $0.37. At the same time, no revolution occurred within GameFi — the sector is dying. Why did this happen? Let’s analyze this.

YGG tokenomics:

  • Standard: ERC-20
  • Circulating supply: ~264 million
  • Current Market Cap: ~ $61.7 million
  • Current price: ~ $0.33
  • All-time low: $0.119
  • All-time high: $11.50
  • Token allocation: Community — 45%, Investors — 24.9%, Founders — 15.5%, Treasury — 13.3%, Advisors — 1.8%;
  • Unlocks: linear, expected to be fully released by Feb. 2027;

How to pump a token?

The formula is simple: hire market maker DWF Labs and announce the token launch on Binance Futures.

That is exactly what happened in the YGG case:

  1. On August 5, $YGG futures appeared on Binance at a token price of $0.25;
  2. Later, on August 5, the founder of DWF Labs explained his vision of the structure of sellers and buyers of $YGG at a token price of $0.42.

An interesting fact: At the peak, the price of $YGG started to diverge significantly between spot and futures, mainly because there was nowhere to borrow a spot position. The $YGG dump occurred after reaching a 30% price divergence.

The output

At one point, $YGG’s trading volume on Binance Futures reached $3 billion, which was nearly 30 times the token’s capitalization. Once again, it turns out that no technology or fundamental narrative is needed for the rapid growth of a token, just a market maker.

It is important to remember that after such pumping and selling of positions by the market maker, the price of the token rolls back to the initial set-up. This is how money is redistributed in the market.

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