Smartphone sales dropped after demonetisation, iPhone worst affected

Smartphones sales have dropped since the Indian government has scrapped old currency notes of Rs 500 and Rs 1,000 on November 8.

While the sale of the mobile handsets across price points has suffered since, retailers say that sales of high-end brands such as Apple iPhone have further plunged by 90% across metros and towns.

In a market where a majority of the transactions at the retail level take place in terms of cash, sale of handsets declined from a 50–90% during the past six days across the country.

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