OpenIDEO partnered with Sutter Health, The Helix Centre and The Ungerleider Palliative Care Education Fund to launch the End of Life Challenge. This four-month collaborative process invited more than 100,000 people to explore the following question: How might we reimagine the end-of-life experience for ourselves and our loved ones? More than 15,000 people visited the Challenge. Hundreds of ideas were generated from people in 89 countries. Through stories, we highlight the people, ideas, events and impact of our End of Life Challenge.