Best tools for copywriters and social media managers
Make your work more efficient and save your time
This post is often updated! New resources are added on the top of the list!
Other posts being frequently updated you might want to check out:
Typography — the best resources to learn
UX — the best resources to learn
Copywriter is a person of words. In addition to the slick writing skills he should be familiar with the principles of marketing, advertising, and even psychology or sociology. Tasks of copywriters can be very diverse — from inventing slogans, writing articles, ghost writing, to the creation of dialogues for ads. We’ve compiled a list of useful tools for copywriters and social media managers, through which you’ll fasten up your work, remember to publish posts, catch all grammatical errors and increase your creativity!
Snip.ly
Are you sharing loads of content from different websited on your social media channels? Add a small pop up box with CTA button and send your readers to your site :) Upu to 1k clicks — Snipply is for free.
SimilarWeb
Website comparator. On this page you will get an insight into interesting data about your site or any other site. You chack check ranking, engagement, views, etc. In the PRO paid version you can for example compare more pages or check the data throughout the whole year.
Ubbersuggest
Keyword search enginge, an interesting alternative to Keyword Tool. You can view the results visualized on a cloud or a list, download a list of keywords or browse google trends of the chosen phrase.
Answer The Public
Another alternative to the Keyword Tool with good visualization. Enter the topic to get a circle with the most typed queries with prepositions.
Cyfe
All in One Dashboard allowing you to monitor.. the most popular social channels, Mailchimp, Wordpress, Google Alerts, and many others. This is pretty awesome. Feel the POWER!
Adsvise
Great site, where you will find all the current dimensions and specs of advertising posts and photos on popular platforms: FB, Twitter, Instagram, Youtube, LinkedIn, Tumblr, G + and AdWords.
Warble Alerts
Free tool for tracking tags on Twitter. Simply enter the hashtag that you want to track, and all tweets with that hashtag will appear in you mailbox. Daily.
Rocketgraph
Rocketgraph is a super quick tool to create reports. Just choose your desired profile you want to analyze (Fanpage, Instagram Account, Dribble, Stripe or Soundcloud), select the dates from which you want you data to be collected, and it’s done! Rocketgraph will instantly create a beautiful report that you can share with others. It’s all for free.
Hootsuite
For all social media managers HootSuite will be very helpful. The tool will enable you to manage social media channels (Facebook, Twitter, Linkedin, Google + and WordPress), set the schedule for new entries and posts, and promote your content. You can also analyze engagement on the page, likes and shares.
Mailchimp
MailChimp is a great program that allows you to create and send newsletters. It includes options such as targeting, optimization, analysis, and ready-made templates too!
Edge Rank Checker
Good stuff from socialbakers. After clicking “Generate Heatmap” button, you will have insights of times when your facebook fans are online. It helps you to decide what days and hours are the best to put new content for your audience.
Wunderlist
Wunderlist is a “to do list” app for mobile and desktop. You can easily schedule tasks, take notes, set reminders, and share content with other users.
Feedly
We know how hard it is to keep track of all interesting sites and emerging content. Feedly, powered by RSS, will allow you to organize your favorite sites, blogs or Youtube channels and will let you know when new content appears.
Thesaurus
Mine of words! You can learn about word trends and enlarge your vocabulary. It also provides synonyms that can be sorted by complexity or length. The powerful tool that any copywriter can’t live without.
Live Keyword Analysis
This tool allows you to check the density of keywords in the provided text.
Hemingway App
In this editor you can type text and check if the sentences are too complex or too difficult to read.
SentiOne
We were testing a couple of monitoring tools, and finally decided on using SentiOne. With this tool you can find out who, where, when and how people talk about you by tracking your brand or topic. SentiOne is quick and has a nice range. I wonder if they will know that we mention them on this list. ;) This will be a good test. You can check out how it works for 14 days for free.
Language Tool
Just copy your selected text to a text box and all grammatical errors and misspelled words will get highlighted so you can easily make corrections. It works in many languages and it’s doing a pretty good job!
Don’t forget about Twitter! Exceptional texts don’t come out of thin air. Track popular copywriting accounts and companies involved in social media, for example SocialMedia Examiner, Social Media Today or Copywriting.com to draw inspiration, broaden your knowledge and always keep up to date.
RiteTag
RiteTag is an extension for optimizing tweets and hashtags. You can now choose the best and the most popular hashtags for you content instead of wandering and guessing what’s more suitable.
HubSpot Blog Topic Generator
No idea for the next topic for your blog? Creative block? Enter the 3 keywords and HubSpot will generate topics for you!
Buzzsumo
On Buzzsumo you can find the most shared and most popular content across various channels. Just type the keyword that interests you and a list of the most popular articles, infographics etc. will appear.
Latergram.me
Lategram.me is an app for managing multiple accounts on Instagram. You can upload photos from your computer or smartphone and schedule posts in the calendar.
Iconosquare
Another treat for instagram managers. After logging into your Instagram account you can trace comments, take a look at your observers, likes, statistics, and view the most popular channels.
Ommwriter
Ommwriter was created by Spanish studio herraizsoto & co. It’s a simple text editor. Friendly interface, background colors, different music and keyboard sounds will allow you to focus on what matters most-writing. Away from all the noise and things that can distract you.
Asana
Asana is specially designed for teamwork. The application allows you to send messages within the group, plan tasks, report or share ideas and articles with other members.
Sotrender
Tool for analysis, management and optimization of your fanpage, twitter or YouTube channel. After logging in you will get insights (engagement, reach, activity reports etc.), and tips on what to fix on yout channels so that they can perform better. Trial version is available for free for 15 days.
Copywriters and social media managers! What tools you are using in your daily work? If we missed something,let us know in comments :)
