Ori Brafman

I'm fascinated by human relationships and how we interact. My books are The Starfish and the Spider, Sway, Click, and the upcoming Chaos Imperative.


How can being inefficient make you more productive?


We think of efficiency as critical in nearly every aspect of our lives. Do your studying with efficiency to become a better student; keep a tight schedule in the office to make you a better worker. It’s therefore no surprise that there are countless books teaching how to efficiently deal with everything from emails to our calendars.


How can being inefficient make you more productive?


We think of efficiency as critical in nearly every aspect of our lives. Do your studying with efficiency to become a better student; keep a tight schedule in the office to make you a better worker. It’s therefore no surprise that there are countless books teaching how to efficiently deal with everything from emails to our calendars.