Osaka LabsAdapting to Market Changes: Playing It ‘Safe’ is RiskyKeeping up with the ever-shifting world of social media can feel like you’re trying to tame a wild beast. In this blog post, we’re going to…Mar 23, 2023Mar 23, 2023
Osaka LabsFive Ways Digital Marketing is Adapting in 2023Every year it’s the same. Shifting marketing trends and audience behaviours are ushered into the limelight, declaring that this ‘will be…Jan 10, 2023Jan 10, 2023
Osaka LabsAre cars the next digital marketing frontier?Driving. For many it’s one of life’s simple pleasures. The ability to take off, hit the open road and gun it in any direction seems to be…Nov 30, 2022Nov 30, 2022
Osaka LabsHow reactive is reactive marketing?On the internet, sometimes lightning-speed still can’t be fast enough; trends and micro-trends come and go in minutes, forming ecosystems…Nov 14, 2022Nov 14, 2022
Osaka LabsPower of the MemeHas it ever crossed your mind how this Lil Nas X character got propelled into super-stardom? It certainly didn’t cross mine, with the…Sep 29, 2022Sep 29, 2022
Osaka LabsRise of the Dislike Button“Like, Comment, Share” is all you would hear and know from the top of your head. Every influencer has at least said this once in their…Sep 23, 2022Sep 23, 2022
Osaka LabsWhat is going on with TikTok Shop?39% of shoppers between 18 and 35 being more likely to buy from a brand through it…Sep 16, 20221Sep 16, 20221
Osaka LabsAR Filters aren’t a gimmickConsumers who use AR filters spend on average 75 seconds on the filter, which is 4x longer than video retention.Sep 9, 2022Sep 9, 2022
Osaka LabsAre Robots stealing Influencers’ Jobs?54% of all UK consumers find virtual entities appealing on some level.Sep 2, 2022Sep 2, 2022
Osaka LabsWhy are beverages upgrading to e-commerce?It’s not a surprise how many food and beverage (F&B) brands have been popping up online as of late. It seems as though you can’t enter any…Aug 26, 2022Aug 26, 2022