OSG AnalyticsGreen Strategy: 3 Key Aspects of Strategic Sustainability for BusinessesWhen it comes to global climate change and how businesses make an impact on the state of our world, much of the messaging consumers receive…Apr 20, 2022Apr 20, 2022
OSG AnalyticsAI Governance Framework and the Role of Primary ResearchThe adoption of technology fueled by Artificial Intelligence (AI) has been on the rise across organizations, industries, and functions. AI…Mar 11, 2022Mar 11, 2022
OSG AnalyticsZero Party Data: Answering 6 Common Questions on the Tech BuzzwordWhat is Zero Party Data?Mar 11, 2022Mar 11, 2022
OSG Analytics7 Questions You Should Have Been Asking Your Customers All AlongCustomer feedback usually comes at key touchpoints along the customer journey: after a purchase is made, if a return or refund must be…Feb 4, 2022Feb 4, 2022
OSG AnalyticsInnovation in Retail: 4 Examples of Technology in Shopper ExperienceThe retail industry changes and grows as customer needs and interests evolve over time. By addressing the customer experience and making it…Jan 28, 2022Jan 28, 2022
OSG AnalyticsDisruptive Marketing: Going Against the Grain in AdvertisingWhat is Disruptive Marketing?Jan 11, 2022Jan 11, 2022
OSG Analytics5 Trends to Look Forward to in 2022, in Business and BeyondThe new year always brings a sense of uncertainty, hope, and possibility, all mixed together. It’s a time for setting ambitious goals for…Jan 2, 2022Jan 2, 2022
OSG AnalyticsRobots in Healthcare: Current and Future State of Robotic Health TechnologyAs the applications of technology in all industries, but especially healthcare, grow, we’re seeing an increase in automation and robotics…Dec 8, 2021Dec 8, 2021
OSG AnalyticsMarketing in Action: 4 Examples of Innovative AdvertisementsHere at OSG, we’re in the business of understanding customers and how they make decisions. One powerful factor in customer decision-making…Dec 4, 2021Dec 4, 2021
OSG AnalyticsImproving Shopper Experience: Is Closing Retail Storefronts the Solution?The Recent Trends of Retail StorefrontsNov 15, 2021Nov 15, 2021