Special Soviet Coca Cola
That time a Soviet General couldn’t get enough of the capitalist formula
Nations having strict policies on the import of foreign products into their country is no new concept. However, during the prime of the USSR, there were almost no American products allowed into the nation to ensure its citizens were not influenced in their Capitalistic ways. One of the biggest examples of this being Coca Cola. It has become a well-established symbol of consumerism since its first inception in 1892. Because of this, the Soviet Union did everything in its power to ensure the sugary allure of Capitalism was kept well out of the mouths of Soviet citizens.
This rule was maintained for all citizens except for one. Marshal Georgy Zhukov upon tasting the syrup would end up requesting more to be given to him in Russia. His request would be granted after going through many hands even including President Harry S. Trueman for the decorated soviet war hero to receive a special batch just for him camouflaged as Vodka.
An “American” Drink
Coca Colas aggressive advertising strategy embedding itself as the primary drink of the American G.Is’ during the Second World war was a an intentional one.
“Coca-Cola, the drink that fights back” Coca Cola ad…
