…bly going to ruin your product. Like that last pair of laundry day undies: bad is worse than naked. Product illustration without a purpose is overwhelming, distracting and sometimes even kind of annoying. Instead, have something worth saying; then say it beautifully.
ements the content; builds on it. It amplifies t…nication (and definitely not decoration) (but you you were going to say that anyway, right? Right). Illustration is the super communicator. Where words can tell you something; illustration can show you something. Illustration captures a feeling, or simplifies a complex idea. It complements the content; builds on it. It amplifies the message you’re delivering to your user.
…stories are also designed, but not like Uber. Often, they are what we call an unintentional design. Unintentional design happens when the organization focuses on the business or the technology, but doesn’t focus on the customer or user experience. The result is an experience that emerges that often isn’t pleasant.