OTMDigital DollarSimon Mainwaring, when writing about social currency, once said: “The most potentially transformative impact of social media is its ability…Oct 6, 2015Oct 6, 2015
OTMThe evil progression of the digital personaFor some time now, I have thought about how my personal data is being used and how I feel about this. I have actively chosen to no longer…Aug 28, 2015Aug 28, 2015
OTMThe Age of the Machine Has Arrived“The age of machines holding dominion over man had come,” reflects Alan Clay, the protagonist of Dave Eggers much lauded 2012 novel, A…Aug 20, 2015Aug 20, 2015
OTMAre social channels still owned? / Is organic reach on social networks worth pursuing?Last week I was speaking with some colleagues about Facebook’s new features and algorithm changes, that seem to have been introduced as a…Aug 13, 2015Aug 13, 2015
OTMThe unattainable desires of an Instagram fanaticEach day I eagerly check my Instagram news feed, hungry for updates on my friends, favourite celebrities and brands. I have become so…Aug 6, 2015Aug 6, 2015
OTMAre you taking the PSD2?Under the guise of a complex piece of technology regulation is an opportunity for banks to redefine their entire strategy. And marketing…Jul 21, 2015Jul 21, 2015
OTM5 financial fallouts from the UK General Election 2015The Tory majority means no coalition needed and no policy negotiations necessary. What the Conservatives pledged in their manifesto will…Jun 10, 2015Jun 10, 2015