pakt agencyinpakt agency blogThe threat of AI: is ChatGPT culturally inclusive?ChatGPT, a natural language processing tool developed by OpenAI, has recently been a popular social media topic. While everybody is…Mar 15, 2023Mar 15, 2023
pakt agencyinpakt agency blogCreative donation campaigns and cultural resilience following the earthquakes in TürkiyeSometimes people become more creative in response to a crisis or difficult situation. When faced with challenges or limitations, they may…Mar 7, 2023Mar 7, 2023
pakt agencyinpakt agency blogHow did brands respond to the earthquakes in Turkiye and Syria?When natural disasters such as earthquakes occur, brands often assume a responsibility to respond promptly and effectively. This response…Feb 21, 2023Feb 21, 2023
pakt agencyinpakt agency blogInteresting facts about 5,000-year-old chopsticksChopsticks are a simple yet significant part of Asian culture and history. They have been used for over 5,000 years and are considered a…Feb 6, 2023Feb 6, 2023
pakt agencyinpakt agency blogThis generation is lit: We stan the new AI tools translating Gen Z lingo!In an overgeneralising definition, Generation Z is the demographic cohort born between 1997 and 2012. They are the first generation born…Feb 1, 2023Feb 1, 2023
pakt agencyinpakt agency blogThe effective use of semiotics in marketing: What would you think if someone raised their eyebrows?Are there any brands you can recognise just through their use of gestures? There are quite a few we can quickly remember, mostly…Jan 24, 2023Jan 24, 2023
pakt agencyinpakt agency blogHave you ever taken a selfie in a museum?If not, today is the day to do it! Because today is Museum Selfie Day. There was a time when taking photographs in museums was banned and…Jan 18, 2023Jan 18, 2023
pakt agencyinpakt agency blogCelebrating Indian Diaspora: the 17th Pravasi Bharatiya Divas ConventionPravasi Bharatiya Divas (PBD) is an annual event celebrated on January 9 in India to mark the contribution of the overseas Indian community…Jan 11, 2023Jan 11, 2023
pakt agencyinpakt agency blogCelebrating Braille LiteracyWorld Braille Day is celebrated on January 4th every year to honour Louis Braille, the inventor of the Braille system. This day is an…Jan 4, 2023Jan 4, 2023
pakt agencyinpakt agency blogChristmas Tree Business: How did the festive tradition begin, and where is it going?Christmas trees have been a holiday tradition for centuries, with their bright lights and festive decorations bringing joy and cheer to…Dec 23, 2022Dec 23, 2022