Global Higher Education CRM Software Market Size, Share and Industry Analysis by Regions, Countries, Types, and Applications, Forecast to 2028

Pallavi Khalane
10 min readJul 19, 2023

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Global “Higher Education CRM Software Market” Scope and Overview Report 2023 | Focuses on the adoption of Emerging Technologies and Highlights Innovative Strategies aimed at boosting revenue generation and expanding market share by 2028. | Information & Communication Technology, Information Technology Industry Report of 107 Pages | This report offers a comprehensive analysis of the Higher Education CRM Software Market, including revenue forecast by type and projected market size by application. It provides a detailed assessment of the market’s current situation, major industry players, developing trends, and promising growth opportunities in the future.

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Data collected includes Market Dynamics, Technology Outlook, Application Development, and Pricing Trends. All of this is fed into a Research Model, which then produces relevant data for market research. Global market trend analysis is given including historical data, estimates to 2023 and Compound Annual Growth Rate (CAGR) forecast to 2028.

The Higher Education CRM Software Market Industry Research by Companies covered:

  • FreeAgent CRM
  • amoCRM
  • Ellucian
  • HubSpot
  • Thryv
  • Campus Management
  • Jenzabar
  • Zoho
  • Salesforce
  • Blackbaud
  • Oracle

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Market Short Description:

The global Higher Education CRM Software market size was valued at USD 2110.34 Million in 2022 and will reach USD 5025.54 Million in 2028, with a CAGR of 15.56% during 2022–2028.

Customer Relationship Management (CRM) systems are transforming the way universities go about their day-to-day business.

Higher Education CRM software, and CRM software in general, serves one overarching goal: to create more valuable customer relationships. This includes making existing relationships more valuable as well as creating new relationships to in turn create value. most HEIs seek CRM software to improve their recruitment programs, improve communication (with students, parents, donors, and the general public) and improve fundraising efforts by strengthening relationships with alumni.

With the development of new generation information technology and the acceleration of digital transformation and upgrading of the education industry, Higher education CRM software began to develop towards platform, cloud, intelligence, and simplification, and has become the work entrance and operation center of organizations.

Product platformization breaks the information island and strengthens the cooperation inside and outside the organization. The development of the product platform is expected to break the information island, open the cooperation inside and outside the organization, help to further enhance the scalability, openness, and integration of applications, and realize the information exchange across organizations. Based on the organization model and personnel role of a large organization, cross-system, and distributed deployment, it supports cross-system link and access of multi-customer front-end and realizes the collaborative application of document security, transaction access, application integration, and process interoperability across organizations.

Higher Education CRM Software can help improve competitiveness

In the information-based society, all walks of life need management systems to manage their work, of course, the education and training industry is no exception. The traditional manual management method is no longer suitable for fast-paced social development, which will only take time and labor but cannot be effectively managed. The education industry is developing rapidly in the current society, and the ways of training have become various. For institutions of higher learning and educational training institutions, students are the clients of the institutions, and the efficient management of students’ information will have a far-reaching impact on the development of the institutions.

Technical risk

The software itself is a creative product, and the confidentiality of the core technology of the product itself is very important. For a long time, when developing software products, some companies only pay attention to the technology itself, while ignoring the protection of patents. The flow of technical personnel in the software industry is a very common phenomenon. The loss and change of technical personnel, it is likely to lead to the leakage of products and new technologies, resulting in the theft of software products by other companies, failing the project. Therefore, the Software Development Services market should pay attention to strengthening the property rights management of personnel and technology.

Region Overview:

In global comparison, a significant portion of the revenue was generated in Americas (42.17% in 2021).

Company Overview:

Salesforce is one of the major players operating in the Higher Education CRM Software market, holding a share of 24.27% in 2022.

Salesforce

Salesforce.com, Inc. is an American cloud-based software company headquartered in San Francisco, California. It provides customer relationship management (CRM) service and also provides a complementary suite of enterprise applications focused on customer service, marketing automation, analytics, and application development.

Ellucian

Ellucian provides student information systems (SIS), finance and HR, recruiting, retention, analytics, and advancement software solutions. With more than 1,400 institutions subscribing to Ellucian’s cloud services and SaaS offerings, the company is one of the largest providers of cloud-based solutions in higher education. Ellucian also supports the higher education community with a range of professional services such as application software implementation, training, education, and management consulting.

Segmentation Overview:

The Cloud-based segment by type showed a value growth of 17.1% in 2021.

Application Overview:

By application, the Universities segment occupied the biggest share from 2017 to 2022.

The Higher Education CRM Software market report covers sufficient and comprehensive data on market introduction, segmentations, status and trends, opportunities and challenges, industry chain, competitive analysis, company profiles, and trade statistics, etc. It provides in-depth and all-scale analysis of each segment of types, applications, players, 5 major regions and sub-division of major countries, and sometimes end user, channel, technology, as well as other information individually tailored before order confirmation.

Meticulous research and analysis were conducted during the preparation process of the report. The qualitative and quantitative data were gained and verified through primary and secondary sources, which include but not limited to Magazines, Press Releases, Paid Databases, Maia Data Center, National Customs, Annual Reports, Public Databases, Expert interviews, etc. Besides, primary sources include extensive interviews of key opinion leaders and industry experts such as experienced front-line staff, directors, CEOs, and marketing executives, downstream distributors, as well as end-clients.

In this report, the historical period starts from 2018 to 2022, and the forecast period ranges from 2023 to 2028. The facts and data are demonstrated by tables, graphs, pie charts, and other pictorial representations, which enhances the effective visual representation and decision-making capabilities for business strategy.

The report compiles data from both primary and secondary sources. Primary sources involve conducting extensive interviews with industry experts and key leaders Views, such as CEOs, marketing executives, experienced front-line staff, downstream distributors, and end-users.

Covid-19 Impact Analysis:

The report does take into account the impact of both COVID-19 and the Russia-Ukraine war on the Higher Education CRM Software market. Given their significant effects on global supply chains and raw material pricing, we have thoroughly examined their influence on the industry in our research. Detailed discussions of their impact can be found in various chapters throughout the report.

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Market Segmentation

Higher Education CRM Software Market segmentation is an extension of market research that seeks to identify targeted groups of consumers to tailor products and branding in a way that is attractive to the group. The objective of market segmentation is to minimize risk by determining which products have the best chances of gaining a share of a target market and determining the best way to deliver the products to the market.

Types, Cover in this Report -

  • Cloud-based
  • On-premises

Application Cover in this Report -

  • Universities
  • Training Organizations
  • Others

In terms of Region, The Higher Education CRM Software Industry Players available by Region are:

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa

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We follow a comprehensive process to estimate the market size. Key industry dynamics, regulatory scenarios, and segmental dynamics are analyzed to understand their impact on demand over the forecast period. Macroeconomic indicators such as prices, income, and demographic changes, demand changes, etc. are considered in estimating market size. We also provide an in-depth profile of the key players and discuss their market shares in the global market to derive the market value. In addition, we have an internal database that is regularly updated with key insights and press releases from key stakeholders in the relevant market.

What is the key component driving the market?

  • Formation Figures: It outlined the outlook of key manufacturers, where significant regions and areas are thought about, trailed by an estimate by type. Aside from worldwide creation and income forecast, this part gives design and income figures by region.
  • Utilization Figure: It includes worldwide utilization forecast by application and regions. What’s more, it gives utilization figures to all territorial business sectors concentrated on in the report

Key Profits for Industry Members and Stakeholders

  • One can find in-depth study data and industry styles of the Higher Education CRM Software Industry Research.
  • Which are regulatory trends at a corporate level, business-level, and functional-level strategies.
  • Which are the End-User technologies being used to capture new revenue streams in the near future?
  • The report offers details on latent investment opportunities, including those that are native and sector-specific that may help stakeholders and members of the industry.
  • One can increase a thorough grasp of market dynamics by looking at prices as well as the actions of producers and users.
  • with the use of market research, which will support in discovering and visualizing new market contributors as well as their portfolios, will be better able to make decisions and create a proficient counter approach to capitalize on market lead.

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Detailed TOC of Global Higher Education CRM Software Market Size, Share and Industry Analysis by Regions, Countries, Types, and Applications, Forecast to 2028

1 Higher Education CRM Software Market Overview
1.1 Market Definition and Product Scope
1.2 Global Higher Education CRM Software Market Size and Growth Rate 2018–2028
1.2.1 Global Higher Education CRM Software Market Growth or Decline Analysis
1.3 Market Key Segments Introduction
1.3.1 Types of Higher Education CRM Software
1.3.2 Applications of Higher Education CRM Software
1.4 Market Dynamics
1.4.1 Drivers and Opportunities
1.4.2 Limits and Challenges
1.4.3 Impacts of Global Inflation on Higher Education CRM Software Industry

2 Industry Chain Analysis
2.1 Higher Education CRM Software Raw Materials Analysis
2.2 Higher Education CRM Software Cost Structure Analysis
2.3 Global Higher Education CRM Software Average Price Estimate and Forecast (2018–2028)
2.4 Factors Affecting the Price of Higher Education CRM Software
2.5 Market Channel Analysis
2.6 Major Downstream Customers Analysis

3 Industry Competitive Analysis
3.1 Market Concentration Ratio and Market Maturity Analysis
3.2 New Entrants Feasibility Analysis
3.3 Substitutes Status and Threats Analysis

4 Company Profiles

5 Higher Education CRM Software Market — By Trade Statistics
5.1 Global Higher Education CRM Software Export and Import
5.2 United States Higher Education CRM Software Export and Import Volume (2018–2023)
5.3 United Kingdom Higher Education CRM Software Export and Import Volume (2018–2023)
5.4 China Higher Education CRM Software Export and Import Volume (2018–2023)
5.5 Japan Higher Education CRM Software Export and Import Volume (2018–2023)
5.6 India Higher Education CRM Software Export and Import Volume (2018–2023)

6 North America Higher Education CRM Software Market Overview Analysis
6.1 North America Higher Education CRM Software Market Development Status (2018–2023)
6.2 United States Higher Education CRM Software Market Development Status (2018–2023)
6.3 Canada Higher Education CRM Software Market Development Status (2018–2023)
6.4 Mexico Higher Education CRM Software Market Development Status (2018–2023)

7 Europe Higher Education CRM Software Market Overview Analysis
7.1 Europe Higher Education CRM Software Market Development Status (2018–2023)
7.2 Germany Higher Education CRM Software Market Development Status (2018–2023)
7.3 United Kingdom Higher Education CRM Software Market Development Status (2018–2023)
7.4 France Higher Education CRM Software Market Development Status (2018–2023)
7.5 Italy Higher Education CRM Software Market Development Status (2018–2023)
7.6 Spain Higher Education CRM Software Market Development Status (2018–2023)

8 Asia Pacific Higher Education CRM Software Market Overview Analysis
8.1 Asia Pacific Higher Education CRM Software Market Development Status (2018–2023)
8.2 China Higher Education CRM Software Market Development Status (2018–2023)
8.3 Japan Higher Education CRM Software Market Development Status (2018–2023)
8.4 South Korea Higher Education CRM Software Market Development Status (2018–2023)
8.5 Southeast Asia Higher Education CRM Software Market Development Status (2018–2023)
8.6 India Higher Education CRM Software Market Development Status (2018–2023)

9 Middle East and Africa Higher Education CRM Software Market Overview Analysis
9.1 Middle East and Africa Higher Education CRM Software Market Development Status (2018–2023)
9.2 Saudi Arabia Higher Education CRM Software Market Development Status (2018–2023)
9.3 UAE Higher Education CRM Software Market Development Status (2018–2023)
9.4 South Africa Higher Education CRM Software Market Development Status (2018–2023)

10 South America Higher Education CRM Software Market Overview Analysis
10.1 South America Higher Education CRM Software Market Development Status (2018–2023)
10.2 Brazil Higher Education CRM Software Market Development Status (2018–2023)
10.3 Argentina Higher Education CRM Software Market Development Status (2018–2023)

11 Higher Education CRM Software Market — By Regions
11.1 Global Higher Education CRM Software Sales by Regions (2018–2023)
11.2 Global Higher Education CRM Software Value by Regions (2018–2023)
11.3 Higher Education CRM Software Value and Growth Rate (2018–2023) by Regions
11.3.1 North America Higher Education CRM Software Value and Growth Rate (2018–2023)
11.3.2 Europe Higher Education CRM Software Value and Growth Rate (2018–2023)
11.3.3 Asia Pacific Higher Education CRM Software Value and Growth Rate (2018–2023)
11.3.4 Middle East and Africa Higher Education CRM Software Value and Growth Rate (2018–2023)
11.3.5 South America Higher Education CRM Software Value and Growth Rate (2018–2023)

Continue………………

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