Gabor Papp
Jul 26, 2017 · 1 min read

Yeah, that’s why you need to look at the entire stack as a whole + include elements from your business model / revenue model. With a single transaction-model (one time transaction) measurement, CAC vs LTV modeling is easier than with a recurring subscription model.

    Gabor Papp

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    SEO Consultant at https://thepitch.hu