José Monteiro is the Portuguese IFBB Technical Director, an IFBB Elite Pro Judge and a guest professor in some of the most recognizable Portuguese sports-related polytechnic institutes. He is living the dream when it comes to fitness. With more than 15 years of experience in the realm, he is “the guy” in the national bodybuilding scene and an amazing professional.

I recently had an opportunity to talk to José about his career, the sports industry, and the organization’s plan and the recent partnership with SportIn Global. This is what he had to say.

Make sure to sign up and connect with José Monteiro and follow IFBB PT at SportIn Global. …


Sport Industry Insight

The modern world is facing an unprecedented crisis.

The logistic entanglement of the current intertwined global economy is a perfectly developed environment for a virus to spread and no one knew it (actually, Bill Gates did but we will leave that story for another occasion). The chances of going from point A to point Z in less than 20 hours and bring along a deadly disease are as high as they could be.

These are undoubtedly anomalous and unpredictable times.

The changes brought upon society in the last few months have been life changing and full of challenges. In Europe alone around 200 000 people lost their lives and 800 000 lost their livelihood as some industries were put on pause. …

Sports as a translation of our daily lifes

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store