Partho dasguptaPartho Dasgupta: Pioneering Media InnovationPartho Dasgupta is the Chief Executive Officer of BARC India, the world’s largest television audience measurement system. Under his…Jun 26Jun 26
Partho dasguptaPartho Dasgupta: Navigating Challenges in Start-Up VenturesAt Times Now, Dasgupta served as the business head, embarking on one of the most challenging and interesting phases of his career as the…Jun 24Jun 24
Partho dasguptaMarquees 2017: Setting New Standards of ExcellenceMr. Partho Dasgupta, CEO of BARC India, emphasized the significance of Marquees 2017 by stating, The debut edition of Marquees has set a…Jun 5Jun 5
Partho dasguptaWhy television has an edge over digital advertising platforms during festive season in 2018?While there is growth in the digital medium, the power of TV is in the high level of granularity of viewership data.May 22May 22
Partho dasguptaPartho Dasgupta: A Leader in Media and Consumer IndustriesPartho Dasgupta is a seasoned General Management professional with leadership experience across diverse consumer industries and media…May 16May 16
Partho dasguptaPartho Dasgupta Emphasizes That Sustainability in Businesses Is the Sole Path ForwardIn the contemporary landscape, the paramount concern for individuals, startups, and conglomerates alike is the notion of IMPACT. What…May 10May 10