Airbnb and the art of Behavioral Influence
Gaurav Makkar

Gaurav Makkar great read! I’ve applied the six principles of influence several times for the purpose of market communication but have never seen a discussion related to UX design. Thus, I greatly appreciate your fresh perspective!

Like what you read? Give pascal fiedler a round of applause.

From a quick cheer to a standing ovation, clap to show how much you enjoyed this story.