To Our Community: An Open Letter from the Pattern Team

Pattern
3 min readMar 16, 2020

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To our community:

Nearly 8 months ago we launched Pattern as a family of brands with the mission to help our generation enjoy daily life. We sought to do this by engaging our community with rituals and activities in the home, such as cooking and home organization, that we found personally helpful to stay present, energized, and calm in a chaotic and stressful world.

Today, we face an unprecedented health crisis that has left many of us anxious, exhausted, and unsure of what lies ahead. Millions of us — including our own Pattern team — are about to spend an indefinite amount of time in our homes in an attempt to stay healthy and avoid impacting others in our community.

In these trying times, Pattern wants to help. Here’s how we plan to start:

1. We are donating a portion of our sales to help the most vulnerable members of our community.

Through our non-profit Give One, Pattern will be donating 1% of every Equal Parts and Open Spaces purchase to Food Bank NYC, the leading hunger-relief non-profit for the New York area.

Food Bank is mounting a concerted effort to provide the most vulnerable members of our community with emergency food supplies during this crisis. This includes individuals who may be quarantined or impacted by the economic downturn.

By donating to Food Bank, our goal is to pay for 50,000 meals for New Yorkers affected by our current situation in the coming months.

2. We are here to help you navigate time at home with free guidance and support from both Equal Parts and Open Spaces.

Equal Parts’ Text-a-Chef service is free for anyone who needs help figuring out what to eat, cook, buy, or are just seeking someone to talk to. Click here to get started.

Open Spaces is providing resources to support you as you navigate spending an increased amount of time spent at home. Whether it’s thinking through how to set up your space for different activities like working from home, or starting new habits that help keep a full house organized, we are here to help you create space to enjoy.

Our interactive 10-Step Guide to an organized home is available online, and starting today, you can reach out to our professional organizers here for complimentary personalized support.

Both brands will also offer live virtual workshops in the coming weeks to learn simple tips and tricks to help you find enjoyment at home in an evolving landscape. We will be sending out more information in the days to come to our email list and social followers, so please subscribe or follow us (links: Open Spaces, Equal Parts) to stay informed.

We are going to keep offering Pattern events.

Providing moments for our community to engage in open dialogue has been foundational to Pattern since day one — and we are committed to continue finding ways to connect. Starting next week, Pattern will be hosting community events once a week, virtually. We have some incredible speakers lined up, and want to help people maintain a sense of social inclusion and hopefully have a little fun. We’ll be releasing our first schedule of speakers by end of this week. Lastly, if there are specific topics you would like to hear from us on, please let us know (in the comments, on social, or email our co-founder Emmett directly; emmett@patternbrands.com).

We are thankful for the incredible community we are building, our customers, our team, and your support. Let us know how we can help; we are here.

Sincerely,
The Pattern Team

Follow us for additional updates here.

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