Paul O'ConnorWhat’s Your Product Line’s Archetype?Colleagues have told me my narrative on product line archetypes sounds too good to be true. But it is true. And it fundamentally shifts how…Jul 11, 2023Jul 11, 2023
Paul O'ConnorMy Product Line Mess Looms Large!The COVID economy hasn’t messed up every product line. Still, I’m stunned by how many well-known companies have serious problems. And most…Sep 23, 2020Sep 23, 2020
Paul O'ConnorSingle Versus Multi-Product ThinkingSingle-Product and Multi-Product ThinkingSep 9, 2020Sep 9, 2020