The most important connection for any business is the one that gives you access to your customer. Yet, when opportunities arise to make that connection, they’re often overlooked.
As part of our Corporate Entrepreneur interview series, we spoke with Chett Matchett, Director of Product Innovation for ATB Financial.
Not to sound dramatic but I think people lose sight of this all the time or use it as an excuse not to do something. I think we’d all enjoy environments where we could do only the things we love, but we wouldn’t grow or develop personally or professionally if we weren’t challenged.