Paulo G. LatanciainUX CollectiveDesign acceptance criteria: “be intuitive”Have you ever stopped to think what “intuitive” really means?3 min read·Nov 14, 2019--1--1
Paulo G. LatanciainUX CollectiveStart designing with goals in mindUsers goals vs. tasks and why understanding this dichotomy is key for successful product design6 min read·May 14, 2019--4--4
Paulo G. LatanciainUX CollectiveThe core of personasA slightly different standpoint in a broadly discussed topic6 min read·May 8, 2019--2--2