Published inLulu Press·Jul 27How to Drive Reader Engagement and Sales with Effective Calls to ActionCreating, publishing, and marketing your books is a lot of work. And all of it will be in vain if you can’t grab the attention of readers. That is the essential goal of your book marketing — to convince potential readers to engage with you and buy your book. Driving…Lulu11 min readLulu11 min read
Published inLulu Press·Jun 1Reach New Audiences With A Book Based On Your PodcastPodcasts are an insanely popular way to share your content with your fans. Last year alone podcasts attracted more than 424.2 million listeners per year. Every expert prediction indicates podcasts are a popular and growing way to reach an audience. …Lulu Press8 min readLulu Press8 min read
Published inLulu Press·May 18Atticus Review: The All-in-One Writing And FormattingAtticus is a writing, editing, and formatting platform specifically designed to help you turn your words into a book. If you’re thinking, “There are lots of formatting programs already,” I admit you’re right. You already have numerous options like Adobe InDesign, MS Word, and Affinity Publisher. All those are great…Lulu9 min readLulu9 min read
Published inLulu Press·May 5How to Create a Workbook: Tips to Enhance Your Online CourseContent creators and entrepreneurs know that online courses are one of the best ways to monetize the things they create. People are eager to learn from knowledgeable, successful creators. And, after courses and online teaching, do you know how creators monetize their content? Yup, it’s books. …Lulu6 min readLulu6 min read
Published inLulu Press·Apr 28How to Turn Your Blog Content Into a Published BookIf you’re a creator, author, or entrepreneur with your own website, you either have a blog or you should have a blog. Because we know from studies like this one from HubSpot that blogs drive new users from search engines to your site. …Lulu7 min readLulu7 min read
Published inLulu Press·Apr 55 Ways You Can Sell Your Book To Find New Readers And FansWriting a book is awesome. It’s a huge dedication of your time and energy, but the result is a permanent Planning, imagining, researching, editing-it’s an arduous but rewarding process. And once that book is written, publishing it brings new challenges like designing pages, creating a cover, and adding all the…Lulu8 min readLulu8 min read
Published inLulu Press·Apr 4How to Create Landing Pages for Your Book Marketing CampaignLanding pages are a standard part of most online marketing campaigns. As an author, creator, and entrepreneur, you need to understand how to use landing pages for your content and how to build a landing page with the minimum investment and challenge. Unlike your homepage or blog, a landing page…Lulu8 min readLulu8 min read
Published inLulu Press·Apr 3Using Your Book For Lead GenerationBusinesses have always needed to find innovative ways to generate leads and grow their customer base. Even if you don’t have a sales team looking for new clients, you need to be generating interest to grow your business. …Lulu8 min readLulu8 min read
Published inLulu Press·Feb 16The Future of Writing: AI for Book MarketingCreating content is a lot of work. And as an entrepreneur with a neverending to-do list, content creation tools that can alleviate that burden are crucial. Like most of us with an internet connection, you’ve probably noticed people talking about Artificial Intelligence (AI) tools like ChatGPT and Dall-E. These and…Lulu11 min readLulu11 min read
Published inLulu Press·Feb 6How To Write A Book: A 6-Step Guide for BeginnersWhether you’ve got stories you want to tell or you’re a successful entrepreneur looking for new ways to share your knowledge, everyone can write a book. The boom in self-publishing and print-on-demand has made it so easy for anyone to publish their books. …Lulu11 min readLulu11 min read