EATING AND DRINKING POINT CARDS
Customer service have always been the center point for any business to survive in the market. Different strategies are being adopted by companies to attract customers to use their services. Point card or loyalty card service is one of them. A point card is a plastic/paper card that hold reward points for the loyal customers. After multinational companies, various food chains have also adopted this marketing strategy thus the card being called 飲食店 ポイントカード.
An eating and drinking point card is allotted by any food brand to the customers who have spent a certain limit amount on their product. Be it dining-in or take-away. The card contains a 14-digit or 16- digit number that registers the customer’s name with the food brand and thus making them beholder of a virtual account. Every purchase made through this card earns some points which are stored in the card for later use. These reward points can be redeemed for future purchases while saving some money. We can say that it works on the principle of using money to save some money later on.
The eating or drinking point card may also contain other features such as providing certain percentage of discounts on particular food item or outlet. Many restaurants that offer expensive quality food find this strategy fruitful. It attracts customers that want to have quality food within affordable prices.
There are different brand that offers the 飲食店 ポイントカード:
1. COSTA:
For all the coffee lovers, here is the good news. When registered for their loyalty program, costa adds 100 points in your point card for free. It means you have £ 20 in your card that you can redeem at their store. For every £1 spent in the store, you are awarded with five points. So, earn as much points as you can and treat yourself with a warm cup of coffee.
2. TGI Fridays:
TGI Fridays are known for the best steaks in town. They offer a great deal of services to their loyal customers. The opening credits are free desserts and drinks, birthday surprises and free points added to your card with each purchase. Now who doesn’t want to be treated good on their birthdays!
3. DUNKIN DONUTS:
Dunkin donuts is another coffee line in the market and therefore to stand out among others and to grab customers, they have renewed their reward policy. Every $1 spent in the store gives you five earned points. A coupon for free beverage is rewarded after you pile 200 points to your card.
Other than these famous outlets, many of the bank credit or debit cards also provide privilege to their customers. They team up with different food outlets and create offers that customers can easily avail. This gesture has allowed people to travel free of cash with the benefit of having more perks just by using these eating or drinking point cards. After all, customer is the king and rewarding the king with greater benefits is definitely worth it.