Create An Eye Catching Airbnb Listing

Keep a listing booked before

Payfully.co
3 min readMay 7, 2018

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An Airbnb listing has to stand out in the crowd, because there is a crowd now hosting on Airbnb. And as such it’s hard to be seen sometimes, although being an Airbnb Superhost does help. There are some great ways to be seen among the other great Airbnb listings in our area, and we’ve compiled them here to help any host create an eye catching Airbnb listing.

Tons of Quality Photos

Having tons of photos isn’t good enough, the pictures also need to be of quality. That doesn’t just refer to the photo quality, it’s also about the composition & artistry in the pictures. The best listings feature Airbnb photography that showcases the natural lighting in a space. A great Airbnb listing will also have photos that are somewhat staged. Proper staging won’t feature people, but instead imply that the space is ‘lived in’. Adding a steaming cup of tea, a lit candle, or a condensating cup of ice water will make a space look like someone is enjoying it. Removing an actual person from the image lets a guest imagine themselves with that cup of tea, or enjoying the soft light of that candle. This is a very effective way to create listing photos that entice a click through.

The Best Description

Some hosts find writing their listing description quite tedious, but it doesn’t have to be. And once a potential guest needs something to help close the deal once they do click through based on our awesome photos. A good description could be the very thing we need, and we don’t have to be a professional writer to write something effective. To craft an engaging Airbnb listing we simply need to be honest, and passionate about the space we’re pontificating about. Let them know about that special way the light hits the window each morning, or how the sounds of the frogs and crickets and night is so enchanting. Just like we staged our photos, write a description that allows the potential guest to almost experience the vacation rental.

Create A Design That Stands Out

Stand out among the crowd with an Airbnb or VRBO that shows off a little when it comes to design. There are certain design elements that really bring guests in, but most of all, guests want a theme that is cohesive. It is also a great idea to keep the design Instagram-worthy to inspire social media influencers to share their time in the rental. Whatever theme we choose as long as we stick with it, it is bound to be illuminated among the crowd.

Catching the eyes of guests is a crucial point for booking our Airbnb out regularly. Airbnb photography, updating our listing copy, and planning a cohesive and engaging design are the best way to have an eye-catching listing.

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