Paola CastilloWorking Smarter, Not Harder: The Case for the Four Day Work WeekIn 1938, the U.S Congress passed the Fair Labor Standards Act, establishing the maximum workweek at 44 hours. Following the Great…Sep 17, 2022Sep 17, 2022
Paola CastilloStrange Future, Strange Possibilities — Executive SummaryBefore the rise of social media, production studios relied on the impact of print media to promote a new film. They would take to the…Apr 23, 2022Apr 23, 2022
Paola CastilloThe Relatable Ethos in the Era of Social MediaIn the age of digital media, it’s easy for audiences, consumers, and fans to feel like they’re seeing the same things being said and done…Apr 11, 2022Apr 11, 2022
Paola CastilloUs Against the Machine — Who Will Win?There is something incredibly disheartening about picking up your phone about six times while watching a 90-minute long documentary…Mar 27, 2022Mar 27, 2022
Paola CastilloApple — Innovation Beyond TechnologyAs the world continues to go digital, electronic products have become essential in society. However, merely functional and operational…Mar 6, 2022Mar 6, 2022
Paola CastilloSunrise Community — Best Practices for FacebookWith so many social media platforms, varying tips and tricks, algorithm considerations, and more… it can feel pretty overwhelming to…Feb 12, 2022Feb 12, 2022
Paola CastilloA Direct Approach to Reach Key Audiences in 2022Standing out in an over-saturated market is one of the most pervasive obstacle that brands and businesses are trying to overcome in 2022…Jan 30, 2022Jan 30, 2022
Paola CastilloGone but Not Forgotten — Remembering AOL Instant Messenger (AIM)The year is 2004, and dial-up internet is very much still a thing. ILoveBoyzzzz (my first and most embarrassing screen name) was logged…Jan 9, 2022Jan 9, 2022