Penny GreenAuthority Magazine Feature: Women in CannabisCannabis is an exciting space that is evolving quickly and has a huge amount of potential, there is nothing quite like getting involved at…Jul 19, 2018Jul 19, 2018
Penny GreenThe Evolution of the Consumer Buying ProcessIf you’ve ever seen an episode of Mad Men, you know that during the 1950’s and 1960s, advertising reigned supreme when it came to influence…Jul 5, 2018Jul 5, 2018
Penny Green3 Ways Data Can Drive A Great Customer ExperienceCustomer experience (CX) is essential for company success. This correlation is stronger than ever before due to increased competition and…Jun 13, 2018Jun 13, 2018
Penny GreenThe Best Health and Beauty Secret You’ve Never Heard OfWhile cannabis is best known for its effects on the body when it is ingested or smoked, it is becoming increasingly recognized for its…Jun 5, 2018Jun 5, 2018
Penny GreenWhy Canada is Set to Lead the Global Cannabis IndustryJust 6 years ago, cannabis became legal in the state of Colorado and yet years before its legalization, it was more widely available than…May 27, 2018May 27, 2018
Penny GreenReefer Madness to Reefer Wellness: How Cannabis is Disrupting the Wellness IndustryAs cannabis nears legal status in Canada, more and more advocates are coming out of the “cannabis closet,” many of whose lifestyles are…May 7, 2018May 7, 2018
Penny GreenAncient Meets Modern: Why Ayurveda is Making a ComebackWe live in an era of rapid advancement. Technology is evolving more quickly than ever and this is unlikely to slow down anytime soon. Among…Apr 16, 2018Apr 16, 2018
Penny GreenDear John: Where are the Women leaders?In 2015, it was reported that there were more CEOs named John than there were women CEOs — and course, this is outrageous. So how have…Apr 6, 20181Apr 6, 20181
Penny GreenThere’s No Cruise Control in the C-SuiteI have started, funded, grown and sold multiple companies over the years, holding numerous C-suite positions and building teams from the…Mar 12, 2018Mar 12, 2018
Penny GreenMobile’s Big Data OpportunityMore data has been produced in the last two years than the during the rest of human history combined. And as we continuously introduce more…Mar 2, 2018Mar 2, 2018