I recently noticed your campaign against BuzzFeed on Twitter. You claim BuzzFeed is stealing your ideas and the ideas of other independent video producers; you launched an online petition against BuzzFeed, you encouraged your fans to contact our advertisers, you described us as “mother fuckers,” and you said our stealing is “egregious.”
I’m writing because you aren’t just attacking BuzzFeed the company, you are attacking the many talented video producers who work here, creative people just like you, who are inspired by the work of others but always strive to add value and originality to their creative work. …
My recent memo to the BuzzFeed staff
Hello BuzzFeeders,
I wanted to take a moment to explain to you why I’m convinced we’re at the start of a new golden age of media and why BuzzFeed will have a big role to play.
I’ve been reading a history of the media industry called The Powers That Be by David Halberstam at the suggestion of Ken Bensinger, one of our new investigative reporters. The stories in the book, which was first published in 1979, are great reminders that even traditional media companies like Time Inc., CBS, and the New York Times were once small startups…
Jonah Peretti
Founder & CEO, BuzzFeed
