perryevansLet’s Make Gifts and Tips Accessible for Indie Local BusinessesIn this restless-in-place stage, I’m struck by the genuine desire of local consumers to help their favorite local businesses survive…Mar 24, 2020Mar 24, 2020
perryevansPutting bots in their place for SMB marketing.Observations from our iteration on product design for conversational experiences with small businesses.Jun 13, 2017Jun 13, 2017
perryevansSocial Presence Optimization [SPO] — Progressing SMB Presence ManagementSmall businesses have invested significantly in their business website and in optimizing their search presence to capture more search and…Sep 12, 2016Sep 12, 2016
perryevansRethink DIY Marketing for Small Businesses — Positioning to Win Social Media ManagementThere’s an evolution in formation among SMBs, and it’s rapidly reaching critical mass. Over 2/3rd’s of small businesses now proclaim…Sep 12, 2016Sep 12, 2016
perryevansWhen Peter Thiel Labels Your Business the Dead Zone! Validation FTW!I’m just getting through the One to Zero book — I’m finding it to resonate and challenge me more than I had expected.Jan 8, 20151Jan 8, 20151