Pete MarcusThe general election and the dangers of dataIf you wanted a case study for the dangers of misinterpreting data, you couldn’t get much better than the 2015 general election.May 17, 2015May 17, 2015
Pete MarcusHow Facebook and Lily used memes to create brilliant PR launchesTwo products launched with extremely successful PR pushes today. How?May 13, 2015May 13, 2015
Pete MarcusThe shift from social networks to information platformsWe’re in a world with a small number of information platforms that each have their own model of relevance or curation.May 3, 2015May 3, 2015
Pete MarcusTracking Britain’s changing technology habitsEvery year the Office for National Statistics publishes details of what’s known as “the basket of goods” — a range of around 700 products…Apr 24, 2015Apr 24, 2015
Pete MarcusLooking at the political parties’ digital manifestosYou might have noticed there’s an election on. Polling day is now 22 days away and the main manifestos have finally been launched.Apr 16, 2015Apr 16, 2015