Paulomi SenguptaHow CLM Drives Continuous Improvement in Customer SatisfactionIf you are a growing SMB, chances are that your customers base is growing. And, over this time they are n the various stages of the buying…Apr 17Apr 17
Paulomi SenguptaDoes AI Kill Emotion? Debunking the Myth and Exploring the NuancesAs artificial intelligence (AI) marches forward, anxieties around its impact on humanity intensify. One prevalent fear is that AI, with its…Feb 20Feb 20
Paulomi SenguptaHow Data is the Sole Driver of Business Success in 2024: A Deep Dive into the Information AgeIn 2024, amidst the thrumming hum of technological advancement and the ever-shifting sands of global markets, a new reality reigns supreme…Jan 17Jan 17
Paulomi SenguptaStats Don’t Lie: Top Social Media Marketing Trends in 2024Hold onto your hashtags, 2024 promises to be a rollercoaster ride for social media marketers. The landscape is rapidly shifting, fueled by…Jan 15Jan 15
Paulomi SenguptaAchieve Optimal Business Growth with These Four Strategic MovesWhile business growth and sales are not exactly synonymous, many people consider them the same. However, for a growth-oriented firm…Jan 12Jan 12
Paulomi SenguptaDoes Artificial Intelligence Kill Emotion? Navigating the Nexus of Technology and HumanityThe rise of artificial intelligence (AI) has sparked a multitude of questions, some pragmatic, some philosophical, and some downright…Jan 10Jan 10
Paulomi SenguptaFinding Your Avatar: Building a Metaverse-Ready Brand IdentityThe metaverse is no longer a distant dream; it’s a rapidly evolving reality buzzing with virtual life. As brands race to establish…Dec 21, 2023Dec 21, 2023
Paulomi SenguptaNFTs as Brand Ambassadors: Owning the Narrative in Web3 SpacesThe emergence of Web3 technologies has given rise to the concepts that redefine how we perceive and interact with digital assets…Dec 21, 2023Dec 21, 2023
Paulomi SenguptaNavigating the Future: 10 B2B SaaS Marketing Trends to Watch Out ForStaying ahead of the curve is essential for businesses aiming to thrive in a dynamic and competitive landscape. It’s crucial to be mindful…Dec 14, 2023Dec 14, 2023
Paulomi SenguptaWalking with the Trend or Disrupting the Status Quo- What’s Ideal Brand PositioningBrand positioning, the strategic art of carving out a distinctive space in the market, has become increasingly nuanced in today’s rapidly…Dec 12, 2023Dec 12, 2023