Miguel BernasFarewell, Game of Thrones, the Last Greatest Show on Television — Miguel BernasJudging from the chatter on the interwebs since the third episode of Game of Thrones ‘ final season, I feel like I’m in the minority…May 20, 2019May 20, 2019
Miguel Bernas4 Ways To Ensure Your Profile Stands Out on LinkedInFirst impressions matter. Try to recall the first time a larger-than-life character appeared on screen in your favorite movie and…Mar 28, 2019Mar 28, 2019
Miguel BernasThree Simple Tips for your LinkedIn profile, Star Wars EditionWhether you’re a senior executive, entrepreneur or someone just entering the workforce, you probably see the value of being on…Mar 3, 2019Mar 3, 2019
Miguel BernasLessons for Brands from Dreamworks’ “How To Train Your Dragon” seriesAs more Brands venture into the brave, new world of Content Marketing, they should keep an eye fixed on Hollywood and the modern…Feb 9, 2019Feb 9, 2019
Miguel BernasAutomation vs Experience: Lessons from an Historic SpaceflightIn today’s digital age, I often lament the over-reliance on algorithms and automation. Too often have I heard critical business decisions…Oct 14, 2018Oct 14, 2018
Miguel BernasLESSONS FROM HOLLYWOOD: How Brands can use Storytelling to Build a Loyal AudienceHow is Digital changing the Marketing industry? What is Content Marketing? And why should Brands learn to behave like media companies? I…Sep 30, 2018Sep 30, 2018
Miguel BernasThe Curious Case of Paul Flart & How Companies Still Don’t Understand Social MediaWhether out of fear or ignorance, Social Media remains a missed opportunity for many companies. Too many employers, especially in Asia…Aug 28, 2018Aug 28, 2018
Miguel BernasHow Culture is Key to Driving InnovationLast year, while working as Vice President of Digital Marketing & Audience Development at Mediacorp, I was part of a panel of digital…Aug 16, 2018Aug 16, 2018
Miguel BernasHow Brands can build their own audiences just like media companiesIn this three-part video series, I discuss how brands must harness the power of storytelling and #contentmarketing to succeed in this new…Aug 5, 2018Aug 5, 2018
Miguel BernasWhat Brands Must Learn from the Entertainment Industry, Part 2In the age of on-demand digital media and ad blocking, Brands must move away from interruption-based marketing and instead develop content…Jul 21, 2018Jul 21, 2018