Phil SmithsonJourney Mapping the plan:eat purchase experience with smap.lyI’ve been on a diet since the end of October 2017 and have recently been looking for a way to make it easier to not exceed my calorie…Jan 29, 20181Jan 29, 20181
Phil SmithsonHow organizations can learn from the human side of failureStep by step, On-Off Group is becoming a more transparent organization, both externally with clients and prospects but also internally with…Jul 13, 2017Jul 13, 2017
Phil SmithsoninPhil SmithsonIf you create things, you’re a DesignerWhether your output is a new mobile app, a new banking service or a PDF report for key stakeholders, you’re a Designer.Oct 20, 2016Oct 20, 2016
Phil SmithsoninPhil SmithsonOur assumptions get in the way of communicatingWhether you’re a key executive at a bank, a team member in a startup or a product creator in an agency, the number one cause of problems is…Oct 1, 2016Oct 1, 2016
Phil SmithsoninPhil SmithsonThe birth of the ShiterationA startup I was going to be mentoring for arrives at their first session with me. The team of three enters the room one by one and I sense…Sep 29, 20161Sep 29, 20161
Phil SmithsoninPhil SmithsonOne Incredible Customer Experience Success Story from the PhilippinesAcross the world, it’s not very often you meet a company who just “gets it” when it comes to Customer Experience.Mar 2, 2016Mar 2, 2016
Phil SmithsoninPhil SmithsonI find your lack of Customer Experience disturbingWe begin with three stories:Dec 3, 2015Dec 3, 2015
Phil SmithsoninPhil SmithsonHow we‘re bringing Service Design to a Fortune 500 company in the PhilippinesIt’s a very exciting time to be working in the Philippines, especially in Service Design.Oct 12, 20152Oct 12, 20152
Phil SmithsonWhy we’re teaching UX for free*incredulous look*: “Free? You mean…like...free? You don’t charge anything?”Sep 20, 2015Sep 20, 2015
Phil SmithsoninPhil SmithsonThe 3 best things about speaking TagalogI did an interview last night and one thing I was asked was “Why do you speak Tagalog?”. The implication was “Why did you even bother…Sep 1, 20152Sep 1, 20152