5 Digital Menu Board Companies in Singapore You Need to Know About
The global digital signage industry is expected to grow at a valuation of USD 27.8 billion by 2026, exhibiting a mapped compound annual growth rate (CAGR) of 11.2% throughout the forecast period. With players around the world set to take strides into the realm of technology, the numbers look achievable.
Here branches out new possibilities and opportunities, and one such is digital menu boards. This sub-set of digital signage is stirring up the curiosity of many global markets, including the coastal country of Singapore. From interactive ordering kiosks to fully digital cafe menus, the region is experimenting with all. What’s in? A delightful scoop of providers who are taking innovations to the next level.
What are digital menu boards?
Digital menu boards are electronic displays that are used in place of traditional printed menus in restaurants, cafes, drive-thru food points, etc. These use an intelligent interface to showcase food items, descriptions, pricing, and promotional content in a dynamic format, often allowing for remote and real-time updates. For example, a Quick Service Restaurant (QSR) may use electronic menu boards to display their offerings and engage customers with visually appealing content.
Top 5 digital menu board companies in Singapore
Here are the five most sought-after digital signage companies that offer e-menu solutions. Read on:
1. Pickcel
Singapore’s leading signage provider, Pickcel, offers a smooth interface for restaurants, cafes, QSRs, pubs, and bars to manage their menus efficiently. With a dedicated application that allows cloud-based content management and updation, the developers offer easy handling of LED menu screens from anywhere, bringing flexibility for franchise businesses.
The software includes pre-designed digital menu board templates that are fully customizable. With a few simple clicks, effortlessly personalize the prices, dish names and descriptions, icons, fonts, and more to suit your business needs. Customers can scan QR codes on-screen to access the digital menu on their mobile phones, reducing waiting times and enhancing personalization.
The brand leaves an indelible impression with the option to schedule your menu per ingredient availability or particular times of the day, such as ‘Happy Hours’ or showcase seasonal offerings.
That’s not all! The company offers language and currency settings to display your menu per local requirements. Additionally, the option to create a menu playlist helps bring out the best of your screens with captivating background graphics and dynamic videos. Besides, the software offers gamified discounts and real-time updates to boost traffic, especially for digital food truck menus. It enhances customer engagement and loyalty with fun elements in the ordering process.
Pickcel’s digital menu boards support multiple display zones, allowing businesses to showcase weather updates, breaking news, current events in the area, and more as tickers or on a screen section, depending on their chosen layout.
2. Ascenstar
A well-known name among the digital menu board providers in Singapore, Ascenstar’s designs captivate customers with their trendy and modern appearance. They utilize high-resolution images of delicious products offered by food and beverage outlets. These eye-catching visuals instantly attract the attention of customers. One of the key benefits of the design layout is its ease of updating menus across multiple outlets.
Screen-network connectivity makes this possible, allowing menus to be centrally controlled. This means that changes and updates to menus and presentation layouts can be done quickly and efficiently. It is beneficial for businesses with multiple locations.