11 Best Free Email Marketing Services [Build an Email List for Free]
Are you looking for free email marketing services to build your email list?
Email marketing is one of the best ways for bloggers to engage with their readers. And it’s far more effective than social media alone for reaching your target audience.
However, investing in email marketing services can often be costly, especially for new bloggers with limited budgets.
Fortunately, there are many free email marketing tools available that can provide an excellent starting point for new bloggers who are looking to kickstart their email marketing campaigns without breaking the bank.
In this post, we’ll explore the best free email marketing services that allow you to send thousands of emails each month without spending a dime.
So, let’s get started!
What to Look For in the Best Email Marketing Services?
When evaluating the best free email marketing software, there are several key factors to consider. Here are some essential elements to look for:
- Subscriber Limit: Check the maximum number of subscribers allowed on the free plan.
- Email Sending Limit: Consider the monthly or daily email sending limit offered by the service.
- Deliverability Rates: Ensure the email marketing service has a good reputation for high deliverability rates. Your emails should reach the recipients’ inboxes and avoid being marked as spam.
- Features and Functionality: Assess the available features and tools provided by the service. Look for essential features like email templates, drag-and-drop editors, automation capabilities, A/B testing, segmentation, and personalization options.
- Analytics and Reporting: Look for basic analytics and reporting features to track key metrics like open rates, click-through rates, and unsubscribe rates.
- Integration Capabilities: Consider whether the email marketing service integrates with other tools and platforms you use.
- Customer Support: Check the availability of customer support, such as email support or live chat, in case you encounter any issues.
By considering these factors, you can identify the best email marketing tool that aligns with your specific needs and provides the necessary features to drive successful email marketing campaigns.
11 Free Email Marketing Services
Here are some best email marketing tools that you can start using today for free:
1. HubSpot Free Email Marketing Tool
HubSpot is primarily known as a CRM, but they also feature a free email marketing tool that may help bloggers in sending promotional and exclusive content emails. This easy-to-use drag-and-drop tool includes a visual editor as well as pre-built templates to get you up and running quickly.
What makes HubSpot Email Marketing stand out is its native integration with other HubSpot marketing tools, such as the free-forever CRM. Once you register an account, you will have access to both tools. These allow you to create a centralized contacts database, organize it in lists, and monitor and track email performance.
How Many Emails/Subscribers Do You Get in Free Plan?
The free plan from HubSpot allows you to send 2,000 emails per month to 1,000,000 contacts. The free plan also features a free CRM, form builder, landing pages, and live chat.
This makes HubSpot an excellent choice if you want to create a complete lead-generation funnel without paying any money.
For more advanced features and higher send limits, paid plans start at $45 per month.
What Sets This as One of the Best Free Email Marketing Services?
- Easy to set up and use
- Drag and drop editor to easily create emails
- Built-in analytics and A/B testing
- Extra marketing tools like landing pages, form builder, and live chat
- Available as a WordPress plugin for sending emails directly from your WordPress dashboard
2. Brevo (Formerly Sendinblue)
Sendinblue offers an outstanding free plan (unlimited subscribers), as well as support for SMS text message sending, transactional emails, in-depth analytics, and powerful marketing automation tools, all in the same dashboard.
How Many Emails/Subscribers Do You Get in Free Plan?
The free plan allows you to have unlimited contacts, but you can only send 300 emails daily. Because of this, this platform might not be the best option if you want to send email blasts to all of your subscribers at once. However, if you have a lot of drip campaigns, it’s fairly flexible because there’s no subscriber cap.
The paid plan starts from $25 per month, which offers 20,000 email sends per month, removing the Brevo logo, reporting & analytics, etc.
What Sets This as One of the Best Free Email Marketing Software?
- A robust drag-and-drop email editor with an email template library
- Email and SMS personalization
- SMS marketing
- Customizable signup forms
- Advanced segmentation to organize contacts and only send some emails to certain users
- Real-time email statistics
- Email customer support
- Integrations with leading eCommerce platforms like Shopify and WooCommerce
The sender is yet another email provider that offers an excellent free plan. In fact, it has the highest monthly sending limit of all of the platforms covered here. It also offers segmentation, integrations, and stunning designs that can be customized.
With email automation tools, different styles of email editing, and a product selector, the Sender service is definitely one to keep your eye on.
How Many Emails/Subscribers Do You Get in Free Plan?
The sender-free plan allows you to send 15,000 emails per month to 2,500 subscribers.
The paid plan starts from $8.33 per month, which offers 30,000 email sends per month, SMS and MMS messaging, removing the Sender logo, etc. There are also pay-as-you-go plans.
What Sets This as One of the Best Free Email Marketing Services?
- Google Analytics tracking
- A SPAM checker
- Pre-built workflows
- Unlimited segmentation with contact profiles
- Email automation
- Three email editing options: drag-and-drop, HTML, and plain text
- Multiple form types with popups, embeds, custom fields, and GDPR consent
- Analytics that tracks audience growth, clicks, campaigns, and automation
- Integrations with tools like Shopify, Zapier, PrestaShop, WordPress, and Advanced API
- 24/7 chat support
EmailOctopus is a powerful email marketing tool that runs on the Amazon SES infrastructure. It offers all the main features required for email marketing and automation.
The free version has the segmentation and personalization options you’ll need to create better email content that appeals to your target audience.
Overall, EmailOctopus is an excellent tool for sending free emails, especially for bloggers who don’t mind branding.
How Many Emails/Subscribers Do You Get in Free Plan?
EmailOctopus free plan lets you send 10,000 emails per month to 2,500 subscribers.
To upgrade, you’ll pay $8 per month for 500 subscribers and 10,000 monthly sends. That initial premium plan also opens up features like full control over your email design, unlimited landing pages & forms, forever reports, etc.
What Sets This as One of the Best Free Email Marketing Software?
- Drag and drop email editor
- Personalized email automation campaigns
- Landing page builder
- Google Analytics integration
- Real-time campaign and automation reports
- Advanced segmentation
- Zapeir integration
- Email list management
MailerLite is another unique platform on our list of free email marketing services. It’s a simple drag-and-drop editor that eliminates the hassle of creating email campaigns, even if you’re new to it.
Furthermore, what makes MailerLite an excellent free option for bloggers is the powerful text editor and built-in image editing features for creating newsletter images that match your brand.
Aside from email marketing, the free version gives you access to email automation features such as advanced segmentation, contact tagging, and its well-known email A/B testing tools.
Overall, MailerLite’s free email marketing service is simple and straightforward for bloggers who want to expand their email list and send their first email campaign, especially if they don’t mind the platform’s logo.
How Many Emails/Subscribers Do You Get in Free Plan?
MailerLite free plan lets you send 12,000 emails per month to 1,000 subscribers.
The paid plan starts from $9 per month, which offers unlimited email sends per month, live chat support, heatmaps, A/B testing, etc.
What Sets This as One of the Best Free Email Marketing Services?
- Create one fully responsive professional website using a drag-and-drop website builder
- Create up to 10 landing pages
- Unlimited popup and embeddable forms for collecting email addresses
- Interest groups, segmentation, and full subscriber management
- Build automated email workflows
- eCommerce integrations like WooCommerce and Shopify
- Track email campaign performance
AWeber has been in business for quite some time and is one of the most well-known email marketing service providers on the market. It works effortlessly with most platforms, offering you access to HTML email templates, list management, autoresponders, email tracking, and much more.
How Many Emails/Subscribers Do You Get in Free Plan?
AWeber free plan lets you send 3,000 emails per month to 500 subscribers.
The paid plans start from $14.99 per month and let you send an unlimited number of emails to one list with unlimited subscribers.
What Sets This as One of the Best Free Email Marketing Tools?
- Drag-and-drop email builder
- Stunning landing page templates
- Sign up forms
- Landing pages
- Simple subscriber and message analytics
- Integration with tools such as MemberPress, WPForms, OptinMonster, Divi, etc.
- Available as a WordPress plugin
