Ahrefs ranks among the top SEO tools available.
However, following its latest updates, many users have started searching for alternatives.
We have frequently compared Ahrefs with other well-known SEO tools and haven’t found one that surpasses its data quality.
However, while Ahrefs is the best SEO tool according to us, they have been creeping up their prices and reducing how many credits each plan gets.
Therefore, it’s understandable if you’re exploring other options.
In this post, we’ll look at some of the best alternatives to Ahrefs.
Let’s get started!
1. Semrush
Semrush is the overall best option if you are looking for the best Ahrefs alternatives.
Semrush offers a feature set that is quite similar to Ahrefs, but it goes beyond just optimizing for search engines. It also includes tools for Google Ads, social media marketing, and additional functionalities.
These are Semrush’s main features:
- Keyword Research: Semrush provides extensive keyword data, including volume, competition, keyword difficulty, and variations, which are essential for both SEO and PPC campaigns.
- Competitor Analysis: You can analyze your competitors’ strategies in display advertising, organic and paid search, and link building. Semrush offers insights into competitors’ traffic, keywords, backlinks, and much more.
- Site Audit: This feature helps identify SEO issues on your website, such as duplicate content, broken links, slow-loading pages, and technical SEO problems that could be hurting your site’s performance.
- On-Page SEO Checker: Offers recommendations to improve SEO tactics for specific pages, with suggestions on content length, readability, backlinks, and more.
- Traffic Analytics: This tool provides insights into your website’s traffic and user behavior, including sources, number of visitors, bounce rates, and engagement metrics.
- Position Tracking: Track your website’s rankings for keywords in the SERPs over time, enabling you to gauge the effectiveness of your SEO strategies.
- Backlink Analysis and Audit: Analyze your site’s backlinks and the quality of your link-building efforts. This tool also helps identify potentially harmful backlinks that may lead to penalties.
- Social Media Tracker: Monitor your brand’s performance on social media platforms, track competitor activity, and engage with your audience more effectively.
Pricing:
You can use Semrush by creating a free account or using a 7-day free trial before upgrading to the pro plan.
The Semrush Pro plan costs $1290.95/mo. You can save 17% when you pay annually.
TRY SEMRUSH — 7 DAY FREE TRIAL
2. SE Ranking
If you’re a fan of Ahref’s rank tracker, SE Ranking could be an excellent alternative for you.
Don’t worry; you won’t be losing any features. As an all-in-one SEO tool, SE Ranking offers the full suite of capabilities.
These are SE Ranking's main features:
- Keyword Rank Tracker: Similar to Ahrefs’ Rank Tracker. Use it to keep a close eye on your ranking position for target keywords.
- On-Page SEO Checker: Analyze your blog posts to make sure they’re well-optimized, and find out how to fix any issues.
- Website Audit: Similar to Ahrefs’ Site Audit tool. Use it to check your website for SEO errors and fix them.
- Backlink Checker: Analyze any site’s backlink profile and find new link prospects.
- Competitor Research: Provides tools to analyze competitors’ SEO strategies, including keyword rankings, traffic estimates, and backlink profiles.
- SEO/PPC Competitor Research: Integrates both SEO and PPC data to give insights into competitors’ strategies in search engine marketing.
- Report Builder: This allows you to create customizable SEO reports for internal use or for clients that feature your logo and branding.
Pricing:
SE Ranking offers a 14-day free trial that you can use before upgrading. The Pro plan starts from $55/mo. You can save 20% when you pay annually.
TRY SE RANKING — 14 DAY FREE TRIAL
3. Mangools
Mangools offers an accessible, comprehensive 5-in-one SEO toolkit that includes keyword research, site analysis, SERP analysis, backlink analysis, and rank tracking.
However, in contrast to Ahrefs and Semrush, Mangools’ tools are not integrated. For example, after researching a domain with KWFinder, you must switch to Link Miner to analyze its backlink data.
Although it lacks some of the functionalities found in Ahrefs, such as technical audits or content analysis, Mangools still delivers valuable insights. It’s user-friendly, straightforward to use, and more cost-effective.
These are Mangools main features:
- KWFinder: An alternative to Ahrefs’ Keywords Explorer. Use it to find long-string keyword ideas and analyze opportunities.
- SERPExplorer: Analyze the search engine results pages to assess the competition.
- SERPWatcher: An alternative to Ahrefs’ Rank Tracker. Use it to monitor your keyword ranking positions.
- LinkMiner: A backlink checker tool that you can use to analyze your link profile and find who’s linking to your competitors.
- SiteProfiler: Check the authority of any competitor website and extract other useful insights.
Pricing:
Free plan available. Paid plans start from $29/month, and you can save up to 35% with annual billing.
CREATE A FREE MANGOOLS ACCOUNT
4. SEO PowerSuite
SEO PowerSuite is a comprehensive SEO tool widely regarded as a formidable competitor to Ahrefs.
Renowned for its capabilities in automation, personalization, and SEO report generation, this software is a valuable option for those looking for Ahrefs alternatives, especially for its extensive report customization features.
These are SEO PowerSuite's main features:
- Rankings: Local and global SERP tracking and analysis
- Keyword research: Discover keywords, check their difficulty, and find keyword gaps in your current content strategy.
- Backlinks: Link prospecting, backlink analysis, and toxic link removal
- Technical SEO: Site auditing, page speed checking, etc.
Pricing:
SEO PowerSuite offers an indefinite free plan, providing unlimited keyword tracking, auditing, and crawling up to 500 URLs.
Paid plans start from $299/year.
5. Ubersuggest
Originally developed by Neil Patel for simple keyword research, Ubersuggest has evolved into a comprehensive SEO platform over time.
While it may not match Ahrefs in terms of advanced features or the size of its database, Ubersuggest stands out as one of the top Ahrefs alternatives due to its easy-to-use interface and robust training and support offerings, making it ideal for SEO beginners.
These are Ubersuggest's main features:
- Keyword ideas: Get hundreds of related keyword suggestions and check their average monthly search volume, CPC, difficulty, etc.
- Backlink data: See what content people are linking to and identify link prospects.
- Domain Overview: View all the most important SEO insights for any domain, e.g. organic keywords, traffic, top pages, etc.
Pricing:
Free version available. Paid plans start from $29/month, and you can save money with a lifetime plan.
TRY UBERSUGGEST— 7 DAY FREE TRIAL
Which Ahrefs Alternative Are You Going to Try?
Ahrefs is a top-quality all-in-one SEO toolset that allows you to:
- Run technical site audits
- Perform keyword research
- Gain valuable content insights
- Check the backlink profile of any site
- Track the ranking performance of your target keywords
- Perform deep content analysis
But, if you’re looking for another SEO toolset that has a similar price point and can scale for sites of any size, Semrush is the best all-in-one alternative to Ahrefs.
TRY SEMRUSH — 7 DAY FREE TRIAL
For more, check out these other helpful resources:
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