Pierre NiboyetMusic and influencer marketing #6 : Streaming is frictionless!There has been a lot of complains about how little streaming services pay. Our point here is not at all to take sides by comparing them and…Apr 20, 2018Apr 20, 2018
Pierre NiboyetMusic and influencer marketing #5 : What about social networks?When you talk about influence and music you must talk about the landscape. And there are a lot of questions that naturally pop up in your…Apr 14, 2018Apr 14, 2018
Pierre NiboyetMusic and influencer marketing #4 : Looking for the perfect fitBy calling them influencers, you might be under the impression that, give or take, they are a homogenous group of people to be ranked by…Apr 6, 2018Apr 6, 2018
Pierre NiboyetMusic and influencer marketing #3 : Why “In the head of…”Every time you create a business you think you’re going to come up with a groundbreaking idea to solve your potential client issues.Mar 30, 2018Mar 30, 2018
Pierre NiboyetMusic and influencer marketing #2 : You should go for it !I left you cliffhanging last week about the reasons why Music and influencer marketing go together well:Mar 20, 2018Mar 20, 2018
Pierre NiboyetMusic and influencer marketing #1 : Is there a problem ?Over the past 3 years, influencer marketing has left the back seat and moved to the front row of marketing plans.Mar 13, 2018Mar 13, 2018