The art of buying Vegetables — UX case study
Alok Mittal

This is an elaborate article! Got some queries while quickly browsing through it, “fruits & vegetables are freshest at morning” : might be true for some cases, but are you sure? A lot of times, i found some fruits/vegetables are delivered in the evening and are fresher in the evening than day. 
Also, in the first image in ‘solution for buyers’, the screen shows save price (for buyers), wanted to know what thats about.

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