The Power of Service. Service is the face of a business. It is the identity, one the business is known for, and remembered by long after an encounter. Service is the currency used to trade in any business to gain its networth and network. Every now and then, exigencies of…

Emeka has been struggling to clear his goods at the ports for the past week. He is in dire need of funds to get his goods and restock his shop. Business is booming for Bola, her restaurant is overflowing with customers. It appears she is making large sales proceeds however she…

While every lender has their own "formula," almost all use some form of The 5 C's of Credit as a basic guideline to evaluate a potential borrower. Business owners, or anyone applying for a loan, should understand these categories to improve their odds of having their loan applications approved. Character While…

Dear Valued Customer, Another week which is officially set aside to appreciate you, is here. It is with profound gratitude that we bring greetings to you, recognising that your business has kept us going. Again, thank you for choosing us. The uncertainty of the times we are in, has given everyone even more reasons to cherish relationships. More so, as we are being faced with a global phenomenon of this magnitude. Your unflinching support and encouragement so far, is one which we celebrate.

Trade offs Excellence requires sacrifice. To deliver great service on the dimensions people value most, we must underperform on dimensions they value less. This is because we cannot be good at everything, choose what matters most to your target audience, and focus on it. We should be ready to make trade-offs, shift resources from areas low on our target audience's priority list, to areas they care more about.

be #UNstranded Adopted by United Nations (UN) Member States in 2015, Agenda 2030 is the global agenda for sustainable development. It features 17 Global Goals and 169 targets, indicators and means of implementation. Pocketfuel Finance Limited aligns its goals with those of UN 2030 SDGs in forging inclusivity for the bottom of the pyramid. We recognise that there are aspiring entrepreneurs who are overlooked, and with same commitment as the agenda's, not leaving anyone behind, we are positioned to meet the business needs of the "unserved", and what some will refer to as "undeserved".

be #UNstranded Project Management Triangle Project management is an integral aspect of businesses and regular life. Though we may not realise it, we take on projects every now and then in our every day living, though they may not be as technical. It is crucial in undertakings at various phases…

At Pocketfuel, we are committed to creating lasting relationships: from meeting the ever evolving short term financial needs of individuals, small businesses and associations, to providing equity capital and advisory services to businesses. We do this with an allegiance to transparency, predicated on building a legacy for future generations. Our…

How important is a business plan? Some entrepreneurs will argue that a business plan has no place in executing a successful business, how true is that? A business plan will remain a mere written document if it fails to function as a management tool or an investment tool. A business…