#Selfie for your thoughts
Autumn Charalampidis

I did not know about this campaign, not any part of it actually. But, reading about it and how powerful it was made me happy. The WWF was very smart with how they attacked this issue and how they influenced social media users through an app they used daily, if not hourly. When corporations combine with social media platforms it does generate impressive results, but I hope that the social media campaigns with be choosey with whom they support as the effect can go both ways.

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