PinnedElena ZapinStartup StashThe 33% Rule in Lead Generation For Tech CompaniesIn the fast-paced and competitive tech industry, effective lead generation strategies are essential. It’s easy to become too reliant on one…Jun 13Jun 13
Elena ZapHow To Identify Your Ideal Partner Type: A Guide for B2B Tech CompaniesIntroductionAug 19Aug 19
Elena ZapIs Your B2B Tech Company Ready to Build a Partner Network? 7 Key Questions to AskIn the dynamic b2b tech landscape, building a partner network can be a game-changer for your business! It’s an innovative strategy to fuel…Aug 19Aug 19
Elena Zap41 Must-Know Facts About Partnerships That Every Founder Will Love ❤️Hey founders! Looking for a way to get faster traction, enter new markets, and save on costs? Partnerships aren’t just a trendy buzzword —…Aug 5Aug 5
Elena ZapinStartup StashPartnerships Glossary For Tech CompaniesNavigating b2b partnerships can feel like mastering a new language, especially for tech startups and business development leaders. The…Jul 30Jul 30
Elena ZapinStartup StashHow Partner Networks Improve Marketing EffectivenessB2B tech companies face numerous marketing challenges. HubSpot reports that 60% of marketers have seen an increase in Customer Acquisition…Jul 4Jul 4
Elena ZapinStartup StashThe Secret to Building Successful Partner EcosystemsIn today’s competitive business landscape, successful ecosystems are crucial for cutting costs and driving innovation. In fact, these…Jun 20Jun 20
Elena ZapinStartup StashChannel Partners: A Simple GuideIndirect sales, or sales through channel partners, involve selling products or services via third parties, avoiding direct customer…May 29May 29
Elena ZapinStartup StashDirect vs. Indirect Sales: A Strategic Approach For Tech Startups And Scale-upsIn the dynamic world of sales strategies, the debate between direct and indirect methods is crucial. The digital age allows companies to…May 22May 22
Elena ZapinStartup StashBuilding Strong B2B Partnerships For Startups: A 4-Step GuideUsing partnerships as a go-to-market strategy can be a very effective approach for b2b startups.May 14May 14